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AgencyAnalytics Unveils Benchmarks, Empowering Marketing Agencies with Industry-Driven Insights
MINT Partners with Celonis to Revolutionize Process Optimization in Marketing and Media
Bell Media and StackAdapt Partner to Accelerate Canadian Programmatic Growth
PubMatic and Foxcatcher Announce Strategic Partnership to Advance Data-Driven Advertising Solutions in Australia
Analytic Partners Recognized as a Leader in Inaugural Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
Sinch Reveals Elastic SIP Trunking for Scalable Business Communication
Microsoft Introduces AI Agents
Zuora Makes a Definitive Agreement to be Taken Over by Silver Lake and GIC For USD 1.7 Billion
HockeyStack Seamlessly Integrates with LinkedIn to Transform Ad Influence Measurement for B2B Marketers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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June 2024
Effectv Extends Audience Addressable to Enable Regional and Local Market Advertisers to Deliver Household Targeted Campaigns
Jellyfish Launches GitHub Copilot Dashboard to Measure Adoption, Utilization, and Impact of GenAI
AdLib Media Group and Airtory Partner to Streamline Rich Media and CTV Ad Creation for Agencies and Brands
Catch+Release Announces New Storyboards(™) Platform Feature for Creative Teams to Visualize Ideas During Concepting and Production
OneTrust Integrates with the IAB Diligence Platform, Powered by SafeGuard Privacy
Sprinklr Appoints Trac Pham as Co-Chief Executive Officer
Twilio Invests in Enhanced Interoperability with Data Platforms and Data Warehouses with Launch of Linked Audiences
IAB Tech Lab Finalizes Data Deletion Request Framework to Streamline Digital Ad Supply Chain Privacy Compliance
Algolia Unveils New AI Personalization
Wix Announces Users Can Create Professional Native Mobile Applications with AI
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