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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Adobe , Vistar Media, Amazon, TikTok, Twilio, LG Ad Solutionsand more!
Vistar Media Debuts Programmatic Guaranteed for Out-of-Home Precision
Flamel.ai Launches Social Advertising Tools for Multi-Location Brands
Sendbird Appoints Charles Studt as Chief Marketing Officer to Advance Company’s AI Innovation and Global Reach
Edge226 Announces Acquisition of Adscend Media to Strengthen Performance Marketing Platform
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Featured Articles
From Siloed to Synced: Solving Data Fragmentation Across Your B2B Marketing Stack
Integrating Relationship Intelligence with Marketing Automation: The Next Step for B2B Success
When Content Marketing Stops Working: Early Warning Signs of Saturation and What to Do
B2B Ignite 2025: Where Future-Ready B2B Marketing Takes Center Stage
BtoB Summit 2025: Redefining the Future of B2B Marketing in the Age of AI and Experience
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Quick Bytes
boost.ai Launches with AWS Marketplace, for Enterprise-Grade AI
Nielsen Unveils CTV Ad Spend Data into its UK Ad Intel product
ActiveCampaign Launches WhatsApp for Conversational Marketing
Telnyx Debuts RCS Business Messaging for Branded Customer Engagement
Alliant Bolsters People-Based Marketing with AnalyticsIQ Acquisition
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Metric-Focused Leadership: The New Playbook for Marketing Visionaries
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
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Month:
July 2024
WPP appoints Brain Lesser as Global CEO of GroupM
Nielsen’s Ad Intel to provide Custom Advanced Advertising Imagery Analysis for Clients
Mozilla expands partnership with adMarketplace on the journey to protect consumer privacy while delivering value to advertisers
boost.ai Partners with CX Effect to Deliver Hybrid-AI Powered Customer Experiences
Optimizely Launches New SaaS CMS Providing Unparalleled Flexibility for Marketers
Tealium signs Strategic Collaboration Agreement with AWS to accelerate AI-driven growth for customers
Netcracker and Virgin Media O2 Win 2024 TM Forum Excellence Award for Customer Experience
TapClicks and Vistar Media Partner to Deliver Out-of-home Campaigns Integrated with Smart Marketing Platform
CCC Pioneers Collective Licensing Solution for Content Usage in Internal AI Systems
Five9 named a Leader in 2024 IDC MarketScape for Contact Center-as-a-Service Applications Software
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