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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Talkdesk, Magnite, Acxiom, ON24 and more!
Clinch Announces New Dynamic Creative Optimization (DCO) Enhancement with Ability to Optimize Creative Performance with Media Performance Data
Magnite and Acxiom Forge Integration for Addressable Advertising in Streaming
DeepIntent Unveils Free Ad Supported TV Solution, for Healthcare Advertising
Laivly and Procedureflow Partner to Bring AI-Powered Efficiency to Contact Centers
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Featured Articles
Beyond Chatbots: The Rise of AI Agents in Customer Engagement Platforms
What Is Lean Marketing? A Beginner’s Guide to Smarter, Faster Campaigns
MozCon London 2025: A One-Day Powerhouse Bringing SEO Innovation to the UK
B2B Personalization Strategies Every Tech CMO Should Master
Cross-Functional Marketing: Turning Internal Alignment into External Growth
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Quick Bytes
Knack Unveils Knack Brava for SAP Cloud ERP
Navatar Unveils Embedded AI CRM for Investment Banking
Nexxen Expands Partnership with VIDAA to Grow North American CTV Footprint
Pega Unveils Self-Service Tools with Blueprint and Predictable AI
Sovrn Launches Sovrn Platform to Help Creators Earn from Day One
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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July 2024
Sovrn brings its programmatic expertise to the affiliate space with unified optimization
Canva to Acquire Generative AI Platform Leonardo.AI to Bring Leading Visual AI to Every Organization
Aleph And TikTok Expand Partnership in European Market
Mediavine Announces Collaboration with TopHatRank to Provide SEO Support for Publishers
Vistar Media Launches in Brazil, Expanding Programmatic DOOH Capabilities & Expertise Across Latin America
Tekpon Announces the Leading Direct Mail Automation Software Solutions
Konecta Earns Frost & Sullivan’s 2024 Latin America Company of the Year Award for Pioneering Customer Experience Outsourcing Solutions
Cognizant Moment: Powering the next generation of data-led, AI-fueled experiences at enterprise scale
Defiance Media partners with Numbers Prototcol
Ivee joins TikTok’s Out of Phone initiative to help brands reach new audiences
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