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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Amplitude, Zoom, Cadent, The Trade Desk and more!
Smartly Enhances Brand Pulse Real-Time Cross-Channel for Brand Measurement and Optimization
Intuit Mailchimp Unveils New Suite of Tools to Unlock Customer Data
Zoom unveils Virtual Agent 2.0 to power smarter, autonomous customer support via next-gen agentic AI
PubMatic and Classify Revolutionize Contextual Advertising with ContentGraph Integration
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Featured Articles
How to Build a Strong Customer Data Foundation to Unlock Truly Personalized Marketing
Optimizing PPC Campaigns Using Call Data in GA4
Why the Gartner Marketing Symposium/Xpo™ 2025 Is a Must-Attend for Leaders Shaping the Future of Marketing
Building Brand Loyalty Through Ecosystems: A Marketing Perspective
The Ultimate Framework for Measuring Marketing ROI in 2025
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Quick Bytes
Taboola Launches DeeperDive to Empower Publishers with AI-Powered Search
Amperity Launches Chuck Data, AI-Powered Customer Data Engineering in Databricks
Madhive Introduces Fraud-Free Guarantee to Safeguard Local Advertisers
HCLSoftware Unveils HCL Unica+, AI MarTech Platform for the Intelligence Economy
Penlink Launches VIA, A Generative AI-Powered Visual Intelligence Platform
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Featured Interviews
Metric-Focused Leadership: The New Playbook for Marketing Visionaries
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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August 2024
Inoria and Kore.ai partner to deliver comprehensive AI-driven self-service, employee productivity and agent assist capabilities
Hightouch Releases AI Decisioning to Take Guesswork Out of Lifecycle Marketing
Data Axle Powers Marketing Evolution Fueled by Audience360™
Oracle Helps Telcos Automate the Design, Delivery, and Monetization of New Customer Experiences
Domo Named to Constellation ShortLists™ for Multicloud Analytics and Business Intelligence Platforms, Embedded Analytics and Marketing Analytics Solutions
Storyblok appoints Mark Wheeler as CMO to help drive the next phase of growth for the modern CMS
Omnicom Launches Omnicom Advertising Group (OAG) to Power the Next Generation of Creativity
AI-powered analytics unlocks next-gen engagement insights with Augeo & Visier strategic partnership
Mindtickle Named a Leader in Revenue Enablement Platforms by Top Analyst Firm
Caracol Television Teams Up With Amagi to Launch FAST Channel in Latin America
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