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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Salesforce, Semrush, Qualtrics, Zeta, Attentive, Roku and more!
Salesforce Announced Acquisition of Apromore
Attentive Launches Enhanced Features for Customer Engagement
Zeta Global Unveils Athena, an AI Superintelligent Agent
Quad makes audience creation easier, faster and more precise with natural language AI prompts powered by Snowflake
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Featured Articles
The Dawn of Autonomous AI in Martech: Redefining How Decisions Are Made
B2B Marketing Leaders Forum ASIA 2025: Redefining Leadership, Growth, and the Future of B2B Marketing
Digital Experience Analytics Explained: How Marketers Can Optimize Customer Journeys
Machine Learning for Marketing Attribution: Understanding What Really Moves the Needle
Customer Data Integration explained: Building Stronger Customer Relationships Through Connected Data
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Quick Bytes
Dovetail Launches AI Customer Intelligence Platform
Zen Media Launches AI-Powered Prompt Discovery Index™
Vibe.co Secures $50M Series B to Accelerate AI-Driven, Hyper-Targeted Advertising on Connected TV
Optime Unveils Video2Market® (V2M), Revolutionizing Partner Marketing with AI-Driven Interactive Videos
DeepL Launches Marketplace for Ready-Made API Solutions
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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Month:
March 2025
PostcardMania Adds Snap-apart Mailers to Automated Direct Mail Solutions for Small Business Growth
Zendesk Revolutionizes Customer Experience with the Launch of Agentic AI-Powered Zendesk Resolution Platform
Valimail Launches Industry-First BIMI Simulator, Empowering Brands to Visualize and Maximize Email Impact
Tealium Recognized as a Leader Once Again in Gartner® Magic Quadrant™ for CDPs
Contentstack Named a Leader in CMS Systems Evaluation
Samba TV Appoints Zac Pinkham to Senior Vice President of International to Accelerate Growth and Expand Market Share Across EMEA and APAC
Why Mindful Marketing Matters for CMOs and Marketing Leaders
PFT Launches CLEAR® AI Agentic Platform to Transform Postproduction & Content Supply Chains
Attentive Unveils the Future of AI-Powered Messaging and RCS at Shoptalk
Comcast’s Universal Ads Names Measured as Strategic Incrementality Measurement Partner to Drive Performance and ROI Across Premium Video Advertising
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