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Comscore and Adelaide Expand Attention-Optimized Deals across PubMatic’s platform
LiveRamp and Walgreens Partners to Boost Advertiser Growth and Data Collaboration
Tinuiti Introduces AI SEO, The Newest Evolution of its Search Offering
Amazon Ads and Roku Announce Partnership Creating the Largest Authenticated CTV Footprint
Adobe Expands GenStudio with Suite of AI-Powered Innovations for Delivering Video and Display Ad Campaigns at Scale
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Featured Articles
How to Build a Strong Customer Data Foundation to Unlock Truly Personalized Marketing
Optimizing PPC Campaigns Using Call Data in GA4
Why the Gartner Marketing Symposium/Xpo™ 2025 Is a Must-Attend for Leaders Shaping the Future of Marketing
Building Brand Loyalty Through Ecosystems: A Marketing Perspective
The Ultimate Framework for Measuring Marketing ROI in 2025
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Quick Bytes
Taboola Launches DeeperDive to Empower Publishers with AI-Powered Search
Amperity Launches Chuck Data, AI-Powered Customer Data Engineering in Databricks
Madhive Introduces Fraud-Free Guarantee to Safeguard Local Advertisers
HCLSoftware Unveils HCL Unica+, AI MarTech Platform for the Intelligence Economy
Penlink Launches VIA, A Generative AI-Powered Visual Intelligence Platform
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Featured Interviews
Metric-Focused Leadership: The New Playbook for Marketing Visionaries
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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April 2025
Amagi Introduces AI-Powered Smart Scheduler to Revolutionize Content Programming
iQor Strengthens Industry-Leading Analytics With OpenAI to Reimagine Voice of the Customer
Revolutionizing Live Video: SyncWords Introduces Ultra-Low Latency AI Captions with Kobe Muxer™
WPP Acquires InfoSum in Major Investment in its AI-Driven Data Offer
Touchstream Launches eVQA: A Breakthrough in Video Quality Analysis for Streaming Providers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Yahoo, 8×8, Seedtag, Hyland, Blueshift and more!
Cyara Launches Next-Generation CX Assurance Platform Across Voice, Digital, and AI Channels with Expanded Global Reach in 100+ Countries
LiveRamp Expands Collaboration with Western Union Media Network to Unlock Multicultural Audience Reach for Advertisers
BLOX Digital Unveiled BLOX NXT, The future of content management is here
Alchemer Names Ramesh Kandukuri as CTO
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