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Flashtalking by Mediaocean Integrates LiveRamp’s RampID to Power Personalization and Performance without Cookies
Medallia Appoints Mark Bishof as Chairman and CEO
Roku the First Publisher to Launch Innovid Harmony Reach & Frequency, Driving Optimized Reach & Campaign Performance
NextRoll and Audigent Launch First Audience Activation Within Google’s Privacy Sandbox
Newly Launched Locality Studios Revolutionizes Local Advertising with Tailored Streaming and Broadcast Solutions
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
Sinch Reveals Elastic SIP Trunking for Scalable Business Communication
Microsoft Introduces AI Agents
Zuora Makes a Definitive Agreement to be Taken Over by Silver Lake and GIC For USD 1.7 Billion
HockeyStack Seamlessly Integrates with LinkedIn to Transform Ad Influence Measurement for B2B Marketers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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Year:
2025
Roku Unveils Data Cloud Collaboration Suite
Optimove Launches Viber as a Marketing Channel Through MMDSmart Partnership
Muck Rack Acquires Ruepoint to Enhance its Media Intelligence Business
Comcast to Launch Industry-Changing, Cross-Publisher Advertising Solution for the Premium Video Category
Creative Realities Launches AdLogic CPM+, Delivering a Unified Solution for In-Store Retail Media Networks
Nativo and Scope3 Forge Partnership to Advance Sustainability in Digital Advertising
Audacy and Claritas Introduce New Enhanced Measurement Capabilities for Broadcast and Digital Audio Campaigns
CoSchedule Launches Free AI Tools For Social Media Managers
Digital Envoy introduces LocID, a stable ID designed to establish a new industry standard and restore trust in digital advertising.
AdLib Named Leader in the Winter 2025 Momentum Grid® Report for Demand Side Platform (DSP)
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