CoreMedia, a leading Digital Experience Platform, proudly introduces CoreMedia KIO, an AI powerhouse that transforms how brands manage content, personalize experiences, and engage with customers. Its unique ability is to seamlessly connect data with content and omnichannel engagement to automate processes at every stage – from analyzing vast data sets to delivering tailored digital experiences and empowering call agents with real-time insights. The intuitive conversational interface keeps users in control, not just enhancing workflows but revolutionizing them – representing the biggest leap in CMS productivity in decades.
“AI is transforming businesses by removing operational friction at an unprecedented scale. By freeing employees up from routine tasks, they become more productive and can focus on meaningful customer interactions,” says Sören Stamer, CEO and Co-Founder of CoreMedia. “With the launch of CoreMedia KIO, we’re excited to push the limits of productivity, customer experience, and omnichannel engagement with the world’s leading brands. Through innovative AI-driven automation, we are paving the way for hyper-personalized experiences that truly make a difference.”
Biggest Leap in Content Management Productivity in Decades
Content teams achieve new levels of efficiency with CoreMedia KIO Co-Pilot, an intelligent assistant that provides suggestions, personalizes content, and streamlines complex workflows. It directly addresses marketers’ biggest challenge – creating engaging content for more channels and audiences in less time, plus setting everything up to deliver the right content at the right time. With CoreMedia KIO, they have the tools at hand to deliver the extraordinary experiences that customers want.
- Automated Content Operations: CoreMedia KIO handles everything from the creation of metadata and summaries to tone or length adjustments for various channels and personas. After user approval, it automatically populates the necessary fields, reducing manual input and speeding up workflows.
- Image Recognition & Processing: Managing massive amounts of visual content is simplified with CoreMedia KIO. It finds relevant images and automates tasks like suggesting labels, categories, and metadata, setting focal points, cropping for different channels, and identifying duplicate images – leading to increased usability, enhanced accessibility, and improved search performance.
- Conversational Interface: The intuitive chat interface transforms how users interact with the CoreMedia Experience Platform, allowing them to ask CoreMedia KIO to perform tasks while staying in control.
By optimizing content quality and speed to market simultaneously, brands achieve higher engagement, SEO performance, and overall impact from their content marketing in record time.
Effortless AI Personalization Built to Convert
Businesses can now gain faster, more detailed insights into customer behavior, preferences, and trends – without the need for manual data analysis. CoreMedia KIO effortlessly analyzes large data sets, turning them into actionable insights. By streamlining the entire process from data analysis to personalized content delivery, it makes personalization both easy and highly effective.
- AI-driven Analytics: CoreMedia KIO redefines how brands understand customer behavior by analyzing data and delivering powerful, actionable insights. With its intuitive conversational interface, users can effortlessly access detailed metrics—like the number of visitors to the “iPhone 16” landing page in German or last month’s newsletter subscriptions—without digging through endless reports.
- Content Variant & Segmentation: Take content management to the next level by leveraging extensive audience data to create tailored content variants based on segments to target valuable audiences with the most relevant content effectively.
By automating the process of delivering the right recommendation and the right content to the right customer at the right time, CoreMedia KIO makes customers feel like every interaction has been tailored just to them, massively boosting conversions, retention rates and customer satisfaction.
Maximized Agent Productivity through Real-Time AI-Support
With Operator Assistant, agents now get instant access to customer preferences, sentiment analysis, and AI-driven response suggestions during customer interactions like calls or chats. This wealth of information at their fingertips, delivered through an interactive chat interface, equips agents with superpowers to personalize their responses and assist customers faster and more effectively.
- Optimal Response Suggestions: CoreMedia KIO analyzes historical data, customer preferences, and real-time behavior to recommend the best responses during phone calls, video shopping sessions, or live chats, supporting agents to help customers faster with a tailored approach.
- Call Transcription & Classification: Automated speech-to-text transcription makes it easier for agents to search, analyze, and act on call data, without manual input.
- Real-Time Sentiment Analysis: CoreMedia KIO detects customer emotions in real time, allowing agents to adjust their approach to a frustrated, neutral or happy customer, delivering more empathetic interactions and increased satisfaction.
By reducing average handling time, CoreMedia KIO enables agents to focus on complex issues that require human expertise and attention to detail, maximizing productivity and customer satisfaction.
Skip the Learning Curve, Get Results Instantly
No longer need to read lengthy manuals, CoreMedia KIO Co-Pilot onboards users quickly by answering questions like “how do I set up a localization workflow?” or “how do I import an image from my DAM?”. Users can simply interact with CoreMedia KIO for guidance on how to navigate and utilize the platform most effectively to get their tasks done faster — all through a conversational interface.
Quickly locating assets within the CoreMedia Experience Platform has never been easier with CoreMedia KIO’s advanced search capabilities. Whether it is searching for past content campaigns, images, or articles, it delivers instant results, removing the need to navigate through multiple filters and click through lists of legacy content. Simply asking CoreMedia KIO, “Show the last holiday campaign”, “Get me a picture of blue sunglasses” or “Find the latest product launch content,” provides relevant results instantly.
Ultimate Security and Flexibility to Power the World’s Leading Brands
To meet enterprise business needs, CoreMedia KIO offers secure, composable, and flexible AI solutions that can be easily integrated in complex, already existing, tech infrastructures.
- Cloud Agnostic Flexibility: CoreMedia KIO runs on any cloud platform, adhering to the highest security standards and data privacy regulations. For maximum control, it can also be deployed in private cloud setups and on-premises.
- Adaptability into Complex Workflows with AI Playbooks: Customize workflows without coding or needing development resources by setting AI Playbooks, allowing users to direct CoreMedia KIO how complex tasks are performed using natural language. For instance, users can ask to modify content variants based on various segments, while also preserving the original version.
- Integration with any LLM: CoreMedia KIO works seamlessly with any large language model (LLM), including OpenAI, Azure OpenAI, Anthropic Claude, or custom models, giving businesses the freedom to maintain full control over the LLM of their choice.
- Seamless Integration into CoreMedia Studio: CoreMedia KIO supports CoreMedia users at every stage of their daily operations, from content creation, running campaigns, providing customer insights to onboarding new users and empowering call center agents, all within the CoreMedia Experience Platform interface. No matter which CoreMedia solution is used, it helps deliver customer experiences that drive impact.
“CoreMedia KIO embodies our dedication as a frontrunner in developing an AI-first Experience Platform, seamlessly integrating AI solutions that address real enterprise challenges and empower brands to create hyper-personalized experiences that drive impact,” adds Roy Smeets, CPTO at CoreMedia.
CoreMedia KIO is now open for trial for all CoreMedia customers running on V12 (24.06) and many leading brands are already using its AI capabilities to transform how users interact with their CMS, tame the complexity of experience orchestration and drive impressive ROI.
SOURCE: CoreMedia