Cyabra Strategy, the AI-powered platform for real-time disinformation detection, has announced the launch of its advanced deepfake detection tool designed to help brands and governments counter the growing threat of AI-generated “synthetic” media.
The new capability uses artificial intelligence to analyze images and videos for signs of manipulation, providing rapid verification of content authenticity. In an era when hyper-realistic fake videos and photos spread disinformation at alarming speeds, Cyabra’s tool empowers organizations to distinguish real content from convincing forgeries, detecting threats to brand reputation and public safety.
Earlier this year, the World Economic Forum warned that organizations must be vigilant and maintain awareness of attacker techniques to protect their people and systems. In February 2024, it was reported that a finance worker for a multinational firm in Hong Kong was tricked into paying $25 million based on a Zoom meeting in which all of the participants, including the company’s chief financial officer, were all deepfakes.
Also Read: WP Engine Launches AI Toolkit Empowering Website Owners to Drive Engagement and Growth
The advanced detection tool leverages two proprietary AI models: PixelProof for images and MotionProof for videos. PixelProof uses spatio-frequency analysis to detect invisible pixel inconsistencies, while MotionProof identifies unnatural movement patterns and lip-sync errors across video frames. Both models deliver results in seconds and provide confidence scores with visual heatmap explanations showing exactly where content appears manipulated.
Dan Brahmy, CEO and Co-founder of Cyabra. “Our detection tool acts as a digital magnifying glass, revealing the invisible fingerprints of even the most convincing deepfakes. As digital manipulation evolves, our defenses must keep pace. This new tool gives our customers the forensic clarity needed to help them preserve trust, safeguard discourse, and defend democratic institutions.”
SOURCE: GlobeNewswire