Treasure Data Launches AI Marketing Cloud on AWS Marketplace

Treasure Data

Treasure Data announced that its AI Marketing Cloud is now available in AWS Marketplace, providing enterprises with faster, streamlined access to the company’s AI-native marketing platform.

With this launch, Treasure Data is offering its complete product portfolio through AWS Marketplace-including Treasure Data AI Marketing Cloud, Treasure Data AI Agents, and Treasure Data Intelligent CDP-making it easier for marketing, data, and IT teams to discover, procure, and deploy its AI-powered solutions. Customers can now take advantage of AWS’s trusted infrastructure, simplified procurement, and consolidated billing while scaling their marketing operations more efficiently.

Designed to unify customer data, secure AI agents, and advanced activation capabilities, the AI Marketing Cloud empowers marketing teams to deliver hyper-personalized customer experiences across channels. By consolidating fragmented tools into a centralized AI-driven platform, organizations can reduce total cost of ownership, accelerate time to value, and fuel revenue growth through more relevant engagement and data-driven decisioning.

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“As a longtime partner of Amazon Web Services, we’re excited to further accelerate distribution of our AI-enabled marketing platform to AWS customers,” said Kaz Ohta, CEO and co-founder of Treasure Data. “Since its release, the response to AI Marketing Cloud has been incredible. We look forward to helping more marketing teams efficiently orchestrate hyper-personalized customer experiences to accelerate revenue growth.”

Trade in Complexity. Trade Up to a Unified AI Marketing Cloud.

Treasure Data has expanded its Trade-Up program to help companies streamline their martech stacks and reduce operational costs. The enhanced program now includes incentives across multiple categories:

  • ESP or CEP Trade-Up: Replace legacy solutions with Treasure Data’s Engagement AI Suite, included in the AI Marketing Cloud, and receive up to 24 months free with a multi-year agreement.

  • CDP Trade-Up: Transition to Treasure Data Intelligent CDP and defer full payment until the existing CDP contract expires. One multi-billion-dollar North American retailer reduced recurring costs by 40% and saved more than $3 million over three years by making the switch.

Marketing Super Agent: A Next-Generation AI Marketer

Unveiled on stage at CDP World in October 2025, the Marketing Super Agent represents the next evolution of AI marketing innovation. Fully integrated into the AI Marketing Cloud, this breakthrough agent operates as an intelligent orchestrator, delivering stack-free flexibility without locking teams into rigid ecosystems.

Unlike traditional AI copilots that simply respond to commands, Marketing Super Agent autonomously plans, creates, and executes end-to-end marketing workflows. It coordinates specialized task agents, leverages persistent memory, and acts as the central hub of a marketer’s daily operations.

Each agent interacts through a shared, live memory layer—enabling deep reasoning, cross-workflow context, and multi-step execution with remarkable precision. The result is a truly collaborative AI system capable of supporting marketers with strategic insight and operational speed.