Here is CMOFirst’s Weekly Roundup of the top news from global markets. In this fast-paced world, breaking down information helps readers grasp the nuances that follow the news.
In Digital Advertising news this week…
Allen Media Group Partners With Infillion To Power Advanced Advertising Across Streaming Services
Byron Allen’s Allen Media Group (AMG) proudly announces the launch of a strategic partnership with Infillion–a full-stack technology and media company that connects brands with audiences through high-impact, measurable advertising experiences.
In Analytics news this week…
YY Group Holding Limited and Graymatics-SG Pte Ltd announced the formation of a strategic partnership for the preferred distribution of Graymatics’ AI-powered video analytics solutions in Singapore.
In Content Management news this week…
Wondershare Filmora Introduces AI Mate, Marking a New Phase of Intelligent Editing
Wondershare announced that its flagship video creativity product, Wondershare Filmora, has introduced a new intelligent editing assistant called AI Mate.
In Email Marketing news this week…
Optimove, the creator of Positionless Marketing, announced the next evolution of its Email Marketing Solution, significantly enhancing the creative power offered by its platform to marketers.
In People Based Marketing news this week…
ON24 Enters into Definitive Agreement to be Acquired by Cvent
ON24, a leading intelligent engagement platform for B2B enterprise sales and marketing has entered into a definitive agreement to be acquired by Cvent.
Article Of The Week….
Digital Maturity Assessment: How Enterprises Evaluate Readiness for Scalable Digital Transformation in 2026
The numbers make it clear. McKinsey found that 88 percent of companies use AI in at least one business function, but only few have scaled it to actually impact the whole organization. That gap costs money. It costs growth. It costs opportunities. Doing an assessment first gives leaders a map. It shows what to invest in, what to fix, and what to avoid wasting time on. Without it, you’re just hoping things work out. With it, you have a plan. And in 2026, a plan is the difference between leading and falling behind.