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  • Home
  • News
    Intent IQ Brings Identity-Driven Performance at Scale to Horizon Media’s HorizonOS
    Intent IQ Brings Identity-Driven Performance at Scale to Horizon Media’s HorizonOS
    Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions
    Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions
    Cineverse Introduces Matchpoint® Creative Labs to Power GenAI-Driven Creative Services for FAST and Ad-Supported Streaming
    Cineverse Introduces Matchpoint® Creative Labs to Power GenAI-Driven Creative Services for FAST and Ad-Supported Streaming
    Alesco Data Delivers Secure Third-Party Data via Databricks
    Alesco Data Delivers Secure Third-Party Data via Databricks
    Loyyal Launches Perxi AI: A WhatsApp Based AI Agent That Simplifies Loyalty for SMEs
    Loyyal Launches Perxi AI: A WhatsApp Based AI Agent That Simplifies Loyalty for SMEs
    Previous Next
  • Featured Articles
    Predictive Analytics Marketing in 2026: How Brands Anticipate Customer Behavior and Drive Smarter Decisions
    Predictive Analytics Marketing in 2026: How Brands Anticipate Customer Behavior and Drive Smarter Decisions
    Advertising Technology in 2026: How AdTech Is Reshaping Data-Driven Marketing Performance
    Advertising Technology in 2026: How AdTech Is Reshaping Data-Driven Marketing Performance
    How to Calculate Customer Lifetime Value Using MarTech for Smarter Growth Decisions in 2026
    How to Calculate Customer Lifetime Value Using MarTech for Smarter Growth Decisions in 2026
    Customer Experience Management Platforms in 2026: How Leading Brands Orchestrate End-to-End CX
    Customer Experience Management Platforms in 2026: How Leading Brands Orchestrate End-to-End CX
    BOE International 2026 Shaping the Future of Event Marketing and Live Experience
    BOE International 2026 Shaping the Future of Event Marketing and Live Experience
    Previous Next
  • Quick Bytes
    Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions
    Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions
    Alloy Expands Integrated Agency Platform with Look Listen Acquisition
    Alloy Expands Integrated Agency Platform with Look Listen Acquisition
    AirOps Integrates Natively With Claude to Bring AI Search Insights Directly Into Daily Workflows
    AirOps Integrates Natively With Claude to Bring AI Search Insights Directly Into Daily Workflows
    Teads and Google TV Partner to Scale Premium CTV HomeScreen Advertising Globally
    Teads and Google TV Partner to Scale Premium CTV HomeScreen Advertising Globally
    EDO Debuts ChatEDO to Revolutionise TV Outcome Measurement with Conversational AI
    EDO Debuts ChatEDO to Revolutionise TV Outcome Measurement with Conversational AI
    Previous Next
  • Featured Interviews
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Paving-the-Way-for-The-New-Wave-of-CMOs
    Paving the Way for The New Wave of CMOs
    Metaverse-Creating-Opportunities-for-B2B-Marketing
    Metaverse Creating Opportunities for B2B Marketing
    Previous Next
  • Contact Us
Top Read
Customer Experience

Elevating Customer Experience with Digital Experience Platforms

9 Min Read
Paving-the-Way-for-The-New-Wave-of-CMOs

Paving the Way for The New Wave of CMOs

9 Min Read
Three-Key-Pitfalls-of-Omnichannel-that-B2B-Marketers-Must-Address-in

Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022

5 Min Read
Metaverse-Creating-Opportunities-for-B2B-Marketing

Metaverse Creating Opportunities for B2B Marketing

9 Min Read
cmofirst cmofirst
  • Home
  • News
    Intent IQ Brings Identity-Driven Performance at Scale to Horizon Media’s HorizonOS
    Intent IQ Brings Identity-Driven Performance at Scale to Horizon Media’s HorizonOS
    Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions
    Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions
    Cineverse Introduces Matchpoint® Creative Labs to Power GenAI-Driven Creative Services for FAST and Ad-Supported Streaming
    Cineverse Introduces Matchpoint® Creative Labs to Power GenAI-Driven Creative Services for FAST and Ad-Supported Streaming
    Alesco Data Delivers Secure Third-Party Data via Databricks
    Alesco Data Delivers Secure Third-Party Data via Databricks
    Loyyal Launches Perxi AI: A WhatsApp Based AI Agent That Simplifies Loyalty for SMEs
    Loyyal Launches Perxi AI: A WhatsApp Based AI Agent That Simplifies Loyalty for SMEs
    Previous Next
  • Featured Articles
    Predictive Analytics Marketing in 2026: How Brands Anticipate Customer Behavior and Drive Smarter Decisions
    Predictive Analytics Marketing in 2026: How Brands Anticipate Customer Behavior and Drive Smarter Decisions
    Advertising Technology in 2026: How AdTech Is Reshaping Data-Driven Marketing Performance
    Advertising Technology in 2026: How AdTech Is Reshaping Data-Driven Marketing Performance
    How to Calculate Customer Lifetime Value Using MarTech for Smarter Growth Decisions in 2026
    How to Calculate Customer Lifetime Value Using MarTech for Smarter Growth Decisions in 2026
    Customer Experience Management Platforms in 2026: How Leading Brands Orchestrate End-to-End CX
    Customer Experience Management Platforms in 2026: How Leading Brands Orchestrate End-to-End CX
    BOE International 2026 Shaping the Future of Event Marketing and Live Experience
    BOE International 2026 Shaping the Future of Event Marketing and Live Experience
    Previous Next
  • Quick Bytes
    Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions
    Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions
    Alloy Expands Integrated Agency Platform with Look Listen Acquisition
    Alloy Expands Integrated Agency Platform with Look Listen Acquisition
    AirOps Integrates Natively With Claude to Bring AI Search Insights Directly Into Daily Workflows
    AirOps Integrates Natively With Claude to Bring AI Search Insights Directly Into Daily Workflows
    Teads and Google TV Partner to Scale Premium CTV HomeScreen Advertising Globally
    Teads and Google TV Partner to Scale Premium CTV HomeScreen Advertising Globally
    EDO Debuts ChatEDO to Revolutionise TV Outcome Measurement with Conversational AI
    EDO Debuts ChatEDO to Revolutionise TV Outcome Measurement with Conversational AI
    Previous Next
  • Featured Interviews
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Paving-the-Way-for-The-New-Wave-of-CMOs
    Paving the Way for The New Wave of CMOs
    Metaverse-Creating-Opportunities-for-B2B-Marketing
    Metaverse Creating Opportunities for B2B Marketing
    Previous Next
  • Contact Us
Top Read
Customer Experience

Elevating Customer Experience with Digital Experience Platforms

9 Min Read
Paving-the-Way-for-The-New-Wave-of-CMOs

Paving the Way for The New Wave of CMOs

9 Min Read
Three-Key-Pitfalls-of-Omnichannel-that-B2B-Marketers-Must-Address-in

Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022

5 Min Read
Metaverse-Creating-Opportunities-for-B2B-Marketing

Metaverse Creating Opportunities for B2B Marketing

9 Min Read
DoubleVerify Unveils DV Authentic Attention Measurement for Social with Snap
MarketingNews

DoubleVerify Unveils DV Authentic Attention Measurement for Social with Snap

Posted by Staff Writer Staff Writer 3 Min Read
Monetate Acquires SiteSpect to Expand AI Personalization at Scale
MarketingNews

Monetate Acquires SiteSpect to Expand AI Personalization at Scale

Posted by Staff Writer Staff Writer 2 Min Read
Viomba and Nexd To Join Forces to Advance Attention-Centric Creative Advertising
MarketingNews

Viomba and Nexd To Join Forces to Advance Attention-Centric Creative Advertising

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Kaltura Named a Leader in IDC MarketScape, AI-Enabled Enterprise Video Platform 2025 Vendor Assessment
MarketingNews

Kaltura Named a Leader in IDC MarketScape, AI-Enabled Enterprise Video Platform 2025 Vendor Assessment

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
PATTISON Outdoor Introduces ‘Digital Twins’, A Creative Planning Tool
MarketingNews

PATTISON Outdoor Introduces ‘Digital Twins’, A Creative Planning Tool

Posted by Staff Writer Staff Writer 2 Min Read
Domo Deepens Collaboration with Snowflake to Accelerate AI-Driven Analytics
MarketingNews

Domo Deepens Collaboration with Snowflake to Accelerate AI-Driven Analytics

Posted by Staff Writer Staff Writer 2 Min Read
Dentsu Partners with Adobe to Introduce Adobe GenStudio dentsu+
MarketingNews

Dentsu Partners with Adobe to Introduce Adobe GenStudio dentsu+

Posted by CMOFirst Bureau CMOFirst Bureau 4 Min Read
ibex Ranked a Leader in Frost & Sullivan’s Radar for Customer Experience Management Outsourcing
MarketingNews

ibex Ranked a Leader in Frost & Sullivan’s Radar for Customer Experience Management Outsourcing

Posted by CMOFirst Bureau CMOFirst Bureau 3 Min Read
Weekly Roundup
MarketingNews

CMOFirst’s Weekly Roundup: Discover the Most Recent News From Vistar Media, Amazon, National CineMedia, Grip, Invideo and more!

Posted by Harsh Hirani Harsh Hirani 4 Min Read
Movable Ink Announces Agreement to be Acquired by STG
MarketingNews

Movable Ink Announces Agreement to be Acquired by STG

Posted by Staff Writer Staff Writer 3 Min Read
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Latest Posts

Intent IQ Brings Identity-Driven Performance at Scale to Horizon Media’s HorizonOS

Intent IQ Brings Identity-Driven Performance at Scale to Horizon Media’s HorizonOS

7 Min Read
Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions

Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions

2 Min Read
Cineverse Introduces Matchpoint® Creative Labs to Power GenAI-Driven Creative Services for FAST and Ad-Supported Streaming

Cineverse Introduces Matchpoint® Creative Labs to Power GenAI-Driven Creative Services for FAST and Ad-Supported Streaming

4 Min Read
Alesco Data Delivers Secure Third-Party Data via Databricks

Alesco Data Delivers Secure Third-Party Data via Databricks

3 Min Read

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Latest Posts

Intent IQ Brings Identity-Driven Performance at Scale to Horizon Media’s HorizonOS

Nexxen and H/L Team Up to Deliver Smarter, Data-Driven CTV Advertising Solutions

Cineverse Introduces Matchpoint® Creative Labs to Power GenAI-Driven Creative Services for FAST and Ad-Supported Streaming

Alesco Data Delivers Secure Third-Party Data via Databricks

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