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News
Gladly secures $40M in funding led by AXA Venture Partners (AVP) and launches AI-powered unified customer service platform, transforming support into a revenue driver
IAS expands its AI-driven total media quality product on Youtube to include brand safety and suitability measurement for misinformation
Gracenote and Amagi join forces to streamline FAST go-to-market for content publishers
UserTesting Appoints Baran Erkel as Chief Strategy Officer
IAB Tech Lab Introduces PAIR (Publisher Advertiser Identity Reconciliation) Protocol for Advertisers and Publishers
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
Cloudflare Enables Content Creators Retrieve Control of their Content from AI Bots
Verint and Five9 Strengthen Partnership to Offer AI-Driven Customer Experiences
Alphabet-backed Google Proposed to Sell Part of Ad Tech Business, EU Publishers Reject the Offer
Ketch Introduces Ketch Data Permissioning for Media Companies
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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Ozone partners with Yahoo Backstage to offer self-service users direct access to premium publisher audiences
Nielsen launches deduplicated YouTube CTV campaign measurement in the UK
Mintegral Enhances Intelligent UA with Advanced Machine Learning Model
AKOOL Unveils Revolutionary Web-Based Real-Time Face Swap and Advanced Streaming Avatar Features
M-Files Wins Gold in 2024 Globee® Awards for Disruptors
Quadient Launches New Cloud-Based Application to Empower Small Businesses in their Mail Management Processes
Semalt Debuts AI-Powered SEO Solutions for Enhanced Marketing Performance
CairoRCS Media Selects Magnite and its Demand Manager Wrapper Optimisation Product to Grow Programmatic Revenue
Sycurio Appoints Greg Armor as Chief Revenue Officer to Drive Global Expansion and Capitalize on Digital Transformation
Persistent Acquires Starfish Associates, Strengthening its Position in AI-powered Contact Center and Unified Communications
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