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Gladly secures $40M in funding led by AXA Venture Partners (AVP) and launches AI-powered unified customer service platform, transforming support into a revenue driver
IAS expands its AI-driven total media quality product on Youtube to include brand safety and suitability measurement for misinformation
Gracenote and Amagi join forces to streamline FAST go-to-market for content publishers
UserTesting Appoints Baran Erkel as Chief Strategy Officer
IAB Tech Lab Introduces PAIR (Publisher Advertiser Identity Reconciliation) Protocol for Advertisers and Publishers
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
Cloudflare Enables Content Creators Retrieve Control of their Content from AI Bots
Verint and Five9 Strengthen Partnership to Offer AI-Driven Customer Experiences
Alphabet-backed Google Proposed to Sell Part of Ad Tech Business, EU Publishers Reject the Offer
Ketch Introduces Ketch Data Permissioning for Media Companies
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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MessageGears Enhances Interoperability; Enables 250+ Activation Endpoints For Better Customer Engagement
NinjaCat Launches AI Insights Generator: A New Era for Automated Marketing Reporting at Scale
ASAPP Named a Leader in Digital Customer Interaction Solutions by Top Independent Research Firm
Zenvia unveils its cutting-edge Generative AI Chatbot solution, revolutionizing the interaction landscape between brands and consumers
Twilio Recognized as a Leader in 2024 IDC MarketScape for Contact Center as a Service (CCaaS)
Conduent Recognized as a Leader in 2024 NelsonHall CX Services Transformation Report
Adstra Appoints Todd Schoenherr as SVP, Head of Product
IZEA Launches Dreamscale 4K+ Generative AI Image Model in FormAI
Verve Acquires Jun Group to Scale Premium Mobile Ads and Connected TV for Brands and Agencies
Comscore and Kochava Partner to Unlock New Insights Tying Cross-Channel Consumer Behavior Directly to Linear TV Campaigns
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