Alesco Data, a leading provider of comprehensive and accurate third-party data solutions, announced a strategic partnership with Databricks, the Data and AI company, to deliver secure, enterprise-grade third-party data directly on the Databricks Data Intelligence Platform. This collaboration will enable businesses to leverage high-quality, actionable data assets for marketing, analytics, and AI initiatives while maintaining robust security and governance. All datasets will be discoverable on Databricks Marketplace via Delta Sharing, Databricks’ open source approach for securely sharing live data and AI assets across platforms.
The modern business landscape is more reliant than ever on data-driven decision-making. However, integrating third-party data often presents complex challenges related to data security, privacy, and integration. This partnership directly addresses these pain points by combining Alesco Data’s extensive, multi-sourced data libraries with the power of the Databricks lakehouse architecture.
By delivering Alesco Data’s consumer and business data directly through the Databricks Marketplace, customers gain a simplified, seamless experience. Data can be accessed and utilized without the need for complex, and often insecure, ETL (Extract, Transform, Load) processes. The Databricks platform ensures that all data is governed and secured with a single, unified permission model, providing peace of mind and full control over data assets.
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“Partnering with Databricks is a game-changer for our customers,” said Paul Theriot, President of Alesco Data. “We’ve always been committed to providing the highest quality data, and now, by leveraging the Databricks platform and Delta Sharing, we can do so with unmatched security and efficiency. Our clients can now access the powerful third-party data they need from Databricks Marketplace, confident that it’s protected by a world-class security framework, allowing them to focus on generating insights and driving growth.”
The partnership allows customers to integrate third-party data seamlessly with their own first-party data. This unified approach, facilitated by the Databricks Data Intelligence Platform, empowers data teams to build more accurate predictive models, enhance customer segmentation, and gain deeper, more holistic business insights.
SOURCE: Newswire