Byron Allen’s Allen Media Group (AMG) proudly announces the launch of a strategic partnership with Infillion–a full-stack technology and media company that connects brands with audiences through high-impact, measurable advertising experiences. This collaboration combines AMG’s expansive portfolio of streaming platforms with Infillion’s innovation in interactive video. This marks a key step in AMG’s ongoing digital transformation by utilizing Infillion’s industry-leading interactive ad technology and programmatic video solutions.
This strategic partnership launches as advertisers increasingly seek solutions that merge creative storytelling with precision targeting and measurable outcomes in the CTV space–delivering smarter, more engaging, and effective advertising experiences for viewers and brands alike. Infillion’s premium ad technology, advanced programmatic, and interactive video solutions will power new advertising capabilities. By aligning with Infillion’s industry-leading interactive video technology, the two companies are setting a new standard for how brands engage with audiences on streaming platforms.
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“Partnering with Infillion brings a more efficient, engagement-driven ad experience to streaming,” said Byron Allen, founder/chairman/CEO of Allen Media Group, “This technology strengthens the value we deliver to advertisers while advancing our mission to serve communities with quality, localized content.”
“Allen Media Group has built a powerful media ecosystem that reaches millions of viewers across TV and digital,” said Rob Emrich, Founder/Executive Director of Infillion. “By pairing our technology with AMG’s hyperlocal reach, we’re empowering brands to deliver more relevant, measurable, and meaningful campaigns.”
SOURCE: EIN Presswire