CBTS is pleased to announce the appointment of Caroline Burger as Chief Marketing Officer (CMO). This strategic move underscores CBTS’s commitment to leveraging marketing as a catalyst for growth and innovation across its CBTS-OnX brands.
Caroline brings over 20 years of experience in technology and consulting, most recently serving as CMO at GlobalLogic, a Hitachi Group Company. Renowned for building high-performing, growth-oriented marketing teams, Caroline has consistently partnered with sales to accelerate pipeline and revenue, enhance brand value, and strengthen client relationships.
“Caroline’s appointment marks a pivotal step in our transformation into a next-generation, AI-enabled global solutions provider,” said Kristin Russell, CEO of CBTS. “Her deep expertise in growth marketing and collaborative approach to sales alignment will play a key role as we expand our market presence and enhance the value we deliver to clients.”
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This announcement follows the recent appointment of Arrian Mehis as President of U.S. Sales, further aligning CBTS’s sales and marketing teams around a shared vision for customer success and sustainable growth.
“I’m excited to join CBTS-OnX at such a transformative time,” said Burger. “Kristin and the leadership team have built a strong foundation, and I look forward to partnering to drive growth, deepen client relationships, and showcase the innovation that defines CBTS.”
SOURCE: Businesswire