Here is CMOFirst’s Weekly Roundup of the top news from global markets. In this fast-paced world, breaking down information helps readers grasp the nuances that follow the news.
In Digital Advertising news this week…
Ogury Appoints Nicolas Bidon as Chief Executive Officer
Ogury, the global leader in persona-based advertising, announced the appointment of Nicolas Bidon as Chief Executive Officer.
In Customer Experience news this week…
Telnyx and Yeastar Unite to Strengthen Global Unified Communications Control
Telnyx, a full-stack communications platform delivering global connectivity and Voice AI, has announced a new strategic partnership with Yeastar, the world’s leading provider of Unified Communications (UC) solutions.
In CDP news this week…
Relevant+ Expands Pulse into Full First-Party Data Platform
Relevant+, the leading independent culture media group for U.S. Hispanic audiences, announced the evolution of R+ Pulse into a full-scale first-party data platform built for growth audiences shaping modern media, influence, and discovery.
In People Based Marketing news this week…
Cvent Unveils LinkedIn Ads Integration to Boost Event Marketing ROI
Cvent has launched a new Audience Connector for LinkedIn. This tool connects its event-management platform to LinkedIn Campaign Manager. It uses the LinkedIn Audience API.
In Content Management news this week…
Hyland Unveils Powerful Cloud and AI Innovations That Streamline Content and Agentic Automation
Hyland is rapidly advancing its innovation roadmap, launching a new wave of cloud-native and AI-driven capabilities designed to help organizations simplify processes, elevate decision-making, and unlock greater value from their content.
In Programmatic Advertising news this week…
Broadsign Acquires Place Exchange – A New Era for Programmatic Out-of-Home Advertising
Outdoor ad-tech leader Broadsign has acquired Place Exchange, one of the largest independent supply-side platforms for programmatic out-of-home media.
Article Of The Week….
How Digital Experience Management Software Is Redefining Customer Experience in 2026
Customers in 2026 do not just move between channels anymore. They exist in an ecosystem. Physical stores, websites, mobile apps, and immersive XR spaces all flow together. People do not think about where they are. They just want things to work. Smoothly. Instantly. That is the shift from multichannel to fluid experiences. Brands that ignore this will fall behind.