Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, announced exciting enhancements to its integrations with Reddit and X (formerly Twitter). Now, marketers can use Marin’s AI-powered intelligence, optimization, and automation to reach Reddit and X’s users.
Reddit boasts over 91 million daily active users across thousands of communities, and X serves as a real-time information hub for more than 500 million monthly active users. These platforms offer marketers access to large, engaged audiences, but to get the most out of their ad spend marketers need more advanced campaign management and optimization tools.
Managing Reddit and X with Marin allows marketers to:
- Plan, execute, and optimize campaigns on Reddit and X alongside other channels
- Make informed decisions using Marin’s unified analytics grids
- Leverage AI-powered optimization and customizable automation for real-time campaign adjustments
Chris Lien, CEO of Marin Software, stated, “Integrating Reddit and X into our ecosystem allows us to provide industry-leading intelligence, optimization, and automation for digital marketers across all channels.”
SOURCE: BusinessWire