NICE announced a strategic partnership with Snowflake, the AI Data Cloud company, aimed at unlocking the full potential of customer interaction data across the enterprise. Through Snowflake Secure Data Sharing, the integration enables seamless and secure data exchange between front, middle, and back-office operations—streamlining processes and enhancing automation across the customer experience lifecycle.
The collaboration brings together the power of NICE CXone Mpower’s advanced AI-driven customer service automation with Snowflake’s trusted and connected data cloud platform, delivering a unified solution that helps organizations scale automation, reduce silos, and drive enterprise-wide efficiencies.
NICE selected Snowflake for its robust capabilities in enabling governed, real-time data collaboration. As an integral part of every CXone Mpower bundle, Snowflake supports the platform’s centralized data lake, consolidating interaction data from across the customer journey. This integration also allows that data to be enriched with relevant information from middle and back-office systems, expanding the intelligence layer that drives automation and personalization.
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By breaking down operational silos, the collaboration empowers businesses to automate workflows across service fulfillment, billing, claims management, and account servicing-ultimately increasing speed, accuracy, and customer satisfaction.
“Partnering with Snowflake is a pivotal step in helping enterprises automate across the front, middle and back office. By connecting customer interaction data with core operational systems through the Snowflake AI Data Cloud, this integration turns insights into action, powering AI-driven workflows, streamlining fulfillment processes, and delivering faster, smarter, and more personalized customer experiences across the enterprise,” said Barry Cooper, President, CX Division, NICE.
The Snowflake-enabled integration is available today and is included as a standard feature within all CXone Mpower bundles. Enterprises can also leverage this integration to expand their digital transformation initiatives, driving greater business value through scalable, AI-powered customer service automation.
Through this partnership, NICE joins Snowflake’s growing ecosystem of partners committed to helping enterprises fully harness their data through AI. By enabling CXone Mpower to analyze hundreds of customer attributes per interaction and seamlessly distribute that data across the enterprise, Snowflake provides the secure, scalable infrastructure needed to power next-generation customer experiences.