Stagwell Marketing Cloud’s (STGW) PRophet, the first integrated suite of AI-driven tools built for communicators that span Earn, Influence and Monitor offerings, has been recognized with two significant industry awards, including:
- The 2024 North American Innovation SABRE Awards in the Tech Stack: PR Software and Services category for PRophet Earn for the second year in a row.
- The 28th Annual Webby Awards in the Apps and Software: Marketing and Content Management category for PRophet Influence.
Presented by PRovoke Media, the Innovation SABRE Awards celebrate cutting-edge campaigns, individuals, and technology innovation across a wide range of categories essential to the future development and direction of the PR industry. The PRophet platform – which encompasses a suite of AI-driven tools including Earn, Influence, and Monitor – was selected from more than 850 submissions. This back-to-back award win in the Tech Stack category underscores PRophet’s position as a pioneering force in revolutionizing the comms tech landscape with AI.
Hailed as the “internet’s highest honor” by The New York Times, The Webby Awards are presented by the International Academy of Digital Arts and Sciences to recognize excellence on the internet. PRophet Influence, powered by Koalified, was selected from 13,000 entries and over 2.2 million votes. Additionally, PRophet Earn was named as an honoree in the AI, Metaverse & Virtual: Best Integrated Experience category.
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“We are honored to be recognized by these highly regarded organizations for our continued innovation in marrying AI technology with the unique needs of PR and marketing teams,” said Jason Brandt, CMO at PRophet. “PRophet leverages AI technology to augment human intelligence in ways that unlock next-level creativity, productivity and performance. These wins reinforce our vision of creating purpose-built solutions for modern communications and marketing professionals.”
PRophet is the flagship product within Stagwell Marketing Cloud‘s Comms Tech Business Unit, a proprietary suite of SaaS products built for in-house marketers.
SOURCE: PRNewsWire