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cmofirst > Blog > Marketing > Sitecore Surges as Global Brands Simplify Customer Engagement and Drive Results
MarketingNews

Sitecore Surges as Global Brands Simplify Customer Engagement and Drive Results

Posted by By CMOFirst Bureau 3 Min Read
Sitecore Surges as Global Brands Simplify Customer Engagement and Drive Results
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Helix Collaborates with Ubiquity to Deliver an Exceptional Customer Experience for Embedded Finance

Sitecore announced the launch of Sitecore.ai, a bold new digital experience where marketers can explore how content, data and intelligence come together to power the next era of digital engagement, making it easier than ever for brands to reach, engage, and serve their customers. Showcasing the company’s AI-first, cloud-native digital experience platform for omnichannel content optimization, this launch arrives as part of Sitecore’s continuously delivered capabilities for its versionless SaaS platform, XM Cloud.

Built as a living demonstration of what comes next, Sitecore.ai combines editorial storytelling, episodic content, and hands-on interaction to show how agentic AI is transforming marketing. Through the Future of Digital series, marketers can explore key shifts like real-time personalization, conversational discovery, and intelligent automation. Sitecore.ai is designed to spark curiosity, provoke conversation, and help marketers build confidence in how they move forward with AI.

Central to the future envisioned on Sitecore.ai, Sitecore XM Cloud is an on-ramp for organizations to begin their journey to the agentic digital future, which is quickly becoming the norm for brands to deliver to their customers.

Also Read: AdLib Media Group Integrates Audiohook to Unlock Performance-Based Audio Advertising

Real Brands. Real Results. Real Momentum.

The web is entering a new era – one shaped by AI and defined by smarter, more connected experiences. With XM Cloud at the core of its digital experience platform, Sitecore is helping top brands deliver intelligent, personalized engagement that feels effortless and impactful. XM Cloud’s fully SaaS architecture gives teams the flexibility to adapt quickly and embrace AI-powered strategies that personalize, execute, and optimize every digital experience.

Regal Rexnord, a leading manufacturer of electric motors, power transmission components, and industrial automation solutions, has launched several new digital properties on the XM Cloud platform, accelerating its digital transformation strategy. The move has streamlined content operations, improved time-to-market, and established a scalable foundation for future innovation. “XM Cloud is enabling us to deliver faster, smarter, and more consistent digital experiences across our global brands,” said Tim Dickson, Chief Digital and Information Officer at Regal Rexnord.

Hexagon AB, a global leader in measurement technologies, recently launched an entirely new digital expression of their refreshed brand and sharpened strategic focus built on XM Cloud. “We designed the new experience around our customers,” said Josh Soffe, Vice President, Digital, Marketing Operations & Analytics at Hexagon. “Now, we’re set up to move faster, work smarter, and have laid the groundwork for AI-driven content and conversational search. This is just the first step in building a digital ecosystem that puts the customer at the center of everything we do.”

SOURCE: PRNewswire

Tags: CMOFirst customer experience data and intelligence digital engagement Digital Experience Platform news Sitecore Sitecore.ai versionless SaaS platform
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CMOFirst Bureau June 26, 2025
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