Smobi, an innovative AI-driven Rich Communication Services (RCS) platform for E-commerce, has selected Vonage, a global leader in cloud communications and part, to power its RCS messaging capabilities via the Vonage Messages API. This collaboration will enable Smobi’s clients to deliver branded, verified communications designed to foster customer trust, drive higher click-through rates (CTR), and increase conversion rates.
“As early adopters of RCS, Smobi is redefining the way E-commerce brands interact with their customers,” said Kunal Puri, Founder of Smobi. “This is only the beginning of RCS’s potential as a game-changing communication channel. We’re excited to see how this partnership with Vonage raises the benchmark for customer engagement in the industry.”
Smobi’s AI-powered platform offers brands the ability to design and deploy rich, interactive RCS campaigns at scale. Central to its offering is Mo, an always-on conversational AI agent that proactively engages customers, responds instantly to inquiries, and drives personalized interactions that boost conversions. Smobi also equips brands with an advanced analytics dashboard, providing real-time insights into key engagement metrics such as message read rates and interaction performance.
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Through the integration with the Vonage Messages API, Smobi ensures seamless messaging experiences by providing SMS fallback when RCS is unavailable—guaranteeing consistent communication across customer devices.
“Smobi is helping to usher in a new era of branded, interactive messaging as a leading RCS platform for E-commerce businesses,” said Seckin Arikan, Head of API at Vonage. “Smobi joins a growing list of Vonage RCS customers in the US market. This collaboration exemplifies Vonage‘s continued leadership in RCS innovation and underscores our commitment to helping businesses effectively connect with their customers in meaningful, impactful ways.”