Stirista, a frontrunner in data-driven marketing innovation, has announced the strategic acquisitions of Magnetik and Andrews Wharton, two industry leaders renowned for their expertise in data, creative, and marketing strategy execution. These acquisitions mark a significant milestone in Stirista’s continued expansion, reinforcing its commitment to delivering seamless, results-driven marketing solutions.
“Today is an exciting step forward in Stirista’s journey to reshape the AdTech landscape,” said Ajay Gupta, CEO and Founder of Stirista. “These partnerships represent much more than expansion. They reflect our commitment to innovation, collaboration, and delivering unmatched value to our clients and partners. Together, we’re positioned to lead the charge in creating data-driven solutions that provide meaningful impact.”
By integrating Magnetik and Andrews Wharton into its ecosystem, Stirista further amplifies its marketing capabilities. Magnetik, a leader in digital-first strategic marketing, has collaborated with top brands such as Akamai, AGBO, Blumhouse, and CPA.com, bringing a wealth of innovation and impact to Stirista’s portfolio. Meanwhile, Andrews Wharton contributes decades of expertise in personalized, data-driven marketing strategies, strengthening Stirista’s ability to drive deeper audience engagement.
Also Read: ShareThis, a Predactiv Company, Introduces New Contextual Targeting Solution
“The collaboration between Magnetik and Stirista has always been rooted in mutual respect and shared goals,” said Doug Steinberg, CEO of Magnetik. “Through this partnership, we’re combining our strengths to deliver data-driven marketing solutions that are not only effective but transformative for our clients.”
“At Andrews Wharton, we have always prioritized client relationships, ensuring every engagement reflects our belief that exceptional service delivers exceptional results,” said Jack Lee, CEO of Andrews Wharton. “Stirista shares that same unwavering dedication. We’re excited to create new opportunities for brands to engage in ways that drive lasting impact.”
With these acquisitions, Stirista solidifies its position as a leader in marketing technology, broadening its suite of solutions to meet the evolving needs of today’s brands. By leveraging the combined strengths of all three companies, Stirista enables its clients to develop more personalized, data-driven marketing strategies powered by advanced analytics.
“As Stirista continues to grow, so does our ability to simplify the complex and drive meaningful change for modern brands,” said Gupta. “Welcoming Magnetik and Andrews Wharton strengthens our commitment to smarter, more effective marketing solutions. We’re excited by the opportunities ahead and looking forward to delivering even greater results for our clients.”
As part of the acquisition, employees from Magnetik and Andrews Wharton will join the Stirista team, bringing their specialized expertise and deep industry experience. Under the Stirista umbrella, the newly combined entity will focus on leveraging data-driven creativity to redefine the advertising landscape.