The Vomela Companies, a full-service provider of visual communications and specialty graphics, announced the acquisition of PFL, a leading direct mail automation and printing company based in Livingston, Montana. This strategic move enhances Vomela’s national footprint and strengthens its ability to deliver data-driven, multi-channel marketing solutions to clients across industries.
Founded in 1996, PFL helps marketers automate, personalize, and measure direct mail just like digital channels. Its platform integrates with CRMs and marketing automation tools like Salesforce, Adobe Marketo Engage, and Iterable, enabling triggered mail sends based on customer behavior. The company is also known for its extensive range of high-quality standard and custom print solutions, including brochures, postcards, catalogs, and Every Door Direct Mail® solutions.
Headquartered in St. Paul, Minnesota, Vomela is a leading, full-service provider of specialized graphics solutions that bring ideas to life—delivering high-quality visuals for any surface, at any scale. From in-store signage for major retailers to fleet graphics for companies and standout visuals at iconic events, Vomela is a trusted partner to both global and local brands—with more than 20 locations and 1,300+ employees across North America.
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“Direct mail continues to be one of the most effective and measurable marketing channels,” said Mark Auth, President and CEO of The Vomela Companies. “Adding PFL’s capabilities to our portfolio allows us to expand our end-to-end direct mail campaign support and automation—from creative strategy to production, personalization, and delivery.”
“We’re thrilled to join the Vomela family,” said Dave Hawkins, CEO of PFL. “Our shared commitment to service and excellence—combined with their national footprint, creative expertise, and operational strength—will enable us to scale our solutions and deliver even greater value to our collective client bases.”
SOURCE: PRNewswire