Wix, one of the global market leaders in SaaS platform for creating and developing digital experiences, and Intuit Inc. , a multinational financial technology company responsible for TurboTax, Credit Karma, QuickBooks, Mailchimp, and Intuit Enterprise Suite, have decided to deepen their strategic partnership to offer small businesses a more integrated solution.
The new strategic partnership combines website creation, e-commerce, and marketing with advanced financial management featuresto provide entrepreneurs with an even more integrated solution that can help them keep track of the business and its growth.
Bringing QuickBooks Online to Millions of Wix Users
As a part of the broader agreement, Wix customers can now easily access QuickBooks on the Intuit platform. This will help businesses manage their financial performance in a better way while also enhancing their online presence in a single ecosystem.
With the integration of QuickBooks Online and Wix, millions of customers will be able to have better insights into their financial performance, including profitability, cash flow, and estimated tax payments. The integration will also help automate critical accounting tasks, which will reduce the burden of administrative tasks and allow customers to focus on growth strategies.
Moreover, Wix customers can also integrate their CRM data with Mailchimp, allowing them to create smarter marketing campaigns that will help boost engagement and revenue growth.
Also Read: Evertune Expands into Programmatic AI Retargeting with Index Exchange and The Trade Desk Partnerships
Enabling QuickBooks Customers to Launch AI-Powered Wix Websites
The partnership also extends powerful website capabilities to QuickBooks customers. Businesses using QuickBooks can now create customized Wix websites with pre-populated business information, simplifying the process of expanding their digital footprint.
With Intuit’s platform, QuickBooks customers get to leverage the AI-powered, contextually aware website builder from Wix, designed to seamlessly integrate with existing financial workflows. Customers can enjoy design capabilities, SEO and mobile optimization, AI agents, and advanced eCommerce functionality right from within QuickBooks.
By integrating digital commerce and website management capabilities into trusted financial systems, small businesses can now streamline their operations and focus on growing their revenue streams without having to hop between different platforms.
“Wix and QuickBooks are intrinsically complementary, and by joining forces, we can provide immense value and deliver a comprehensive end-to-end business solution for our shared users,” said Ilan Shaki, GM of Channels at Wix. “We’re bringing together Intuit’s extensive QuickBooks SMB customer base and deep financial management expertise with Wix’s industry-leading website creation and eCommerce capabilities, co-creating an experience that delivers unprecedented value to mutual and future users. This partnership reflects our shared vision of simplifying business management for users worldwide.”
“This partnership delivers on Intuit and Wix’s shared mission to fuel business success,” said Joshua Hofmann, VP Global Partner Ecosystems, Intuit QuickBooks. “The combined power of Wix’s website builder platform with QuickBooks AI-powered financial management tools will help businesses be more productive with streamlined workflows and have access to data-driven insights that lead to better business decisions that drive overall growth.”
A Unified Vision for Small Business Success
Through the increased integration, Wix and Intuit are offering a holistic solution that leverages AI and combines financial management, website building, marketing automation, and eCommerce. The move is a result of a common goal to simplify business operations and help entrepreneurs achieve sustainable growth in the digital economy.