Zeta Global, the AI Marketing Cloud, announced that Zeta Live 2025 – its fifth annual conference – will take place in New York City on Thursday, October 9, 2025 and will be headlined by football quarterback legend and entrepreneur Tom Brady. Known for defying expectations and redefining excellence, Brady exemplifies this year’s Zeta Live theme, ‘Achieve the Impossible’ and will deliver a mainstage keynote for the event.
Zeta Live is the must-attend gathering for marketing executives, AI innovators, and culture-shaping voices redefining what’s possible in the era of intelligence. This invite-only, in-person experience offers visionary keynotes, interactive workshops, and deep dives on Zeta’s latest AI breakthroughs-equipping leaders to accelerate decisioning, scale personalization, and drive measurable impact.
From championship wins to global brand building, Tom Brady’s journey mirrors the transformational power of resilience and data-driven reinvention. In his keynote, Brady will unpack how the mindset and toolset that made him a legend on the field translates directly to business leadership and AI-driven innovation.
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“Zeta Live isn’t just a conference, it’s a catalyst for the next frontier of marketing,” said David A. Steinberg, Co-Founder, Chairman, and CEO of Zeta Global. “With Tom Brady–a sixth-round draft pick who rose to become the greatest of all time–we’re celebrating the relentless pursuit of excellence, resilience, and reinvention. Together, we’ll explore how AI can unlock the impossible, turning data into actionable intelligence to fuel accelerated growth.”
Zeta Live 2025 will feature three curated content tracks spanning AI’s impact on society, business and marketing, plus an exclusive first look at Zeta’s innovation roadmap, including upcoming AI Agent Studio capabilities and prescriptive “Answers” workflows.
SOURCE: Businesswire