In an exciting evolution of their longstanding collaboration, InnoVision Marketing Group, based in San Diego, CA, and Digital Marketing Group (DMG), based in Portland, OR, are excited to announce an expanded partnership that will combine their specialized strengths in the marketing industry. Together, they will offer an enhanced suite of services, combining InnoVision’s expertise in brand strategy, creative solutions and media placement with DMG’s strengths in digital marketing, performance analytics and audience targeting. Operating under the unified banner of InnoVision Digital Marketing Group (iDMG), the partnership brings together a team of more than 100 professionals ready to support clients of all sizes, including multinational brands.
This strategic alliance marks a significant step forward for both companies, allowing them to provide brands with a fully integrated, end-to-end marketing solution. By combining their strengths, iDMG can handle the complexities of large-scale campaigns with efficiency, consistency and measurable impact across all platforms.
Digital Marketing Group is known for its performance-driven approach, leveraging advanced data analytics, targeted media buying and optimization strategies to maximize digital marketing results. With a focus on precise audience targeting, conversion optimization and detailed reporting, DMG ensures every campaign delivers value.
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InnoVision Marketing Group specializes in developing custom brand strategies, compelling creative and omnichannel media placements that build brand awareness and engagement. With a proven record of delivering creative and high-performing campaigns, the agency helps brands stand out across traditional and digital platforms.
By combining forces, iDMG offers clients the best of both worlds: creative innovation backed by data-driven strategy. This seamless integration means clients receive campaigns where creativity and performance insights work together, eliminating inefficiencies and enhancing overall impact.
Stephen Hodges, co-founder and chief strategy officer of Digital Marketing Group, shared, “Some agencies specialize in data and others in creative, but it’s rare to find both under one roof. The iDMG partnership offers the best first party data and effective, strategic and compelling creative that comes from the same shop, so there are no disconnects. These results have greater performance and ROI for brands.”
SOURCE: PRNewswire