Contentstack, the headless CMS pioneer, has announced Agent OS, a new agentic AI platform designed to transform digital interactions by enabling brands to adapt instantly to each customer in real time. Positioned as the foundation of the emerging “Context Economy,” Agent OS shifts engagement from traditional rules-based personalization to one-to-one, context-driven experiences that fluidly adjust based on historical behavior, preferences, and live interactions. “Context is the most important currency in business,” said Neha Sampat, founder and CEO of Contentstack. “For decades, marketers have relied on segments, rules and best guesses to engage customers. Agent OS in the Contentstack Edge platform changes that forever.”
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Unlike existing AI tools that operate in silos, Agent OS unifies brand voice, customer insights, and automation, allowing AI agents to deliver consistent, on-brand interactions while streamlining workflows through integrated automations. Polaris, Contentstack’s co-pilot, will be embedded across the platform to eliminate manual processes and boost team productivity. Alongside the launch, Contentstack unveiled a refreshed brand identity to reflect its vision of leading businesses into the Context Economy. “Brands that win context will gain a lasting advantage, and Agent OS gives them the intelligence and agility to do it consistently and at scale,” added Gurdeep Dhillon, CMO. The platform will debut at ContentCon London, with broad availability to follow.
Read More: Contentstack Announces Agent OS to Power Adaptive Experiences in the “Context Economy”