PathFactory, a B2B content intelligence marketing platform leader, announced the introduction of ChatFactory, a generative AI-driven buying agent that transforms the chatbot experience by offering buyers with better digital content and assisting vendors to have higher sales at lower costs. Embracing the potential of generative AI, legacy AI, and Content, ChatFactory utilizes content intelligence and human-like interactions to effectively respond to buyers’ questions, make informed and helpful content recommendations depending on vendor’s website content, and generate customized and shareable content libraries real time in the format that suits buyers’ needs. The ChatFactory AI buying agent can transform website resources into conversational content hubs. This tool can train from existing marketing resources and content quickly to transform static marketing material into an interactive information hub to convince prospective buyers.
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Read More: PathFactory Introduces ChatFactory, A B2B Buying Agent Fueled By Generative AI