Vibe.co Secures $50M Series B to Accelerate AI-Driven, Hyper-Targeted Advertising on Connected TV

Vibe.co Secures $50M Series B to Accelerate AI-Driven, Hyper-Targeted Advertising on Connected TV

Vibe.co, a New York-based ad tech platform, has raised $50 million in Series B funding, led by Hedosophia with participation from Elaia, Singular, QuantumLight, and Illusian, bringing its valuation to $410 million. The funding will accelerate the company’s mission to revolutionize connected TV (CTV) advertising through AI-powered, hyper-targeted campaigns. Founded in 2022, Vibe.co’s self-serve platform allows performance marketers to create and manage ads across over 500 apps and channels, reaching 120 million households.

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Its Vibe Studio AI-powered video editor streamlines ad creation, generating creatives from a business name or URL, while integrating targeting, media buying, and optimization into a unified workflow. With over 5,000 brands already on the platform, Vibe.co has achieved a $100 million revenue run rate in under two years. The Series B proceeds will expand generative AI capabilities, enhance yield management tools for publishers, and deepen integrations with streaming partners and measurement providers. The platform enables performance marketers to leverage transactional data, hyper-targeting, and incrementality measurement to access a trillion-dollar market and drive measurable results at scale.

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