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CMOFirst’s Weekly Roundup: Discover the Most Recent News From LinkedIn, DeepL, dentsu, Apex Systems, Magnite, Bloomreach and more!
StackAdapt Launches Snowflake App via Cortex AI for First-Party Data in Ad Campaigns
Apex Systems Launches Peak CX-AI on AWS Marketplace AI Agents and Tools
ZoomInfo Extends Open Environment to Unlock Seamless High-Quality Data Integration
Blockgraph Builds on OnDemand Platform Success with Launch of Collaborative Insights and Geo-Based Audiences
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Featured Articles
From Gender Bias to Boardroom Presence: The Reality of Female CMOs Breaking Stereotypes
From Siloed to Synced: Solving Data Fragmentation Across Your B2B Marketing Stack
Integrating Relationship Intelligence with Marketing Automation: The Next Step for B2B Success
When Content Marketing Stops Working: Early Warning Signs of Saturation and What to Do
B2B Ignite 2025: Where Future-Ready B2B Marketing Takes Center Stage
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Quick Bytes
EX.CO Launches AI Taxonomy Solution Empowers Publishers to Transform Video Archives
CoSchedule Launches Unified Social Inbox for All Social Networks
boost.ai Launches with AWS Marketplace, for Enterprise-Grade AI
Nielsen Unveils CTV Ad Spend Data into its UK Ad Intel product
ActiveCampaign Launches WhatsApp for Conversational Marketing
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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Connected TV
Magnite Chosen as the Preferred Technology Partner to Enhance TELUS’ Connected TV Offering
Verve Acquires Jun Group to Scale Premium Mobile Ads and Connected TV for Brands and Agencies
Clinch Accelerates Albertsons Media Collectives’ Expansion into CTV
IAB Tech Lab Announces Ad Creative ID Framework to Improve Connected TV Advertising Experience for Consumers and Brands
Wurl Launches BrandDiscovery to Precisely Match Connected TV Ads With the Emotion and Context of Programming in Real Time
Ipsos Iris Expands Into Connected TV, With Integration Of OzTAM BVOD Audience Data Into IAB Australia’s Digital Audience Currency
Innovid the First to Provide Granular Outcomes Measurement Across All DSP & SSP Ad Buys
Nexxen and TCL FFALCON Expand Partnership, Bringing Native Display Inventory to Advertisers
Innovid the First to Enable Self-Service Creation of Interactive CTV Ad Experiences for Live Streaming Events at Scale
Dstillery Unveils AI Connected TV Offering Powered by Patented ID-free® Technology
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