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Pathlabs Names JC Clarke VP of Agency Growth
Genesys Named Leader in 2024 IDC MarketScape for Conversational Intelligence
Skyrise & Cedara Partner to Reduce Environmental Impact of Ads
Highwire Appoints Mike Steavenson EVP
Databook Named Cool Vendor in 2024 Gartner AI-Led Sales Report
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
Sinch Reveals Elastic SIP Trunking for Scalable Business Communication
Microsoft Introduces AI Agents
Zuora Makes a Definitive Agreement to be Taken Over by Silver Lake and GIC For USD 1.7 Billion
HockeyStack Seamlessly Integrates with LinkedIn to Transform Ad Influence Measurement for B2B Marketers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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digital advertising
RollWorks is Only ABM Platform to Earn Top Spot on G2’s 2024 Best Software Awards for Best Marketing and Digital Advertising Products
MGID Revamps Ad Campaign Planning and Execution With New and Intuitive AI-Driven Platform
DISH Media Partners with PubMatic to Accelerate Programmatic Demand for SLING TV
Adomni and Kochava Unveil New Solution For CTV To Drive Incrementality
Choozle Names Annie Wissner as Vice President of Marketing
CRAFTSMAN+ Launches CANVAS: A Game-Changer in Ad Creative Automation
IAB/MRC Augmented Reality Measurement Guidelines
Adfidence Introduces First Preventive Brand Safety Solution
Nexxen and TCL FFALCON Expand Partnership, Bringing Native Display Inventory to Advertisers
Innovid the First to Enable Self-Service Creation of Interactive CTV Ad Experiences for Live Streaming Events at Scale
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