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  • Home
  • News
    NiCE Launches Cognigy Simulator: A New AI Performance Lab to Transform Enterprise AI Agents
    NiCE Launches Cognigy Simulator: A New AI Performance Lab to Transform Enterprise AI Agents
    RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates
    RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates
    Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations
    Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations
    OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI
    OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI
    Optimove Launches AI Content Decisioning, an OptiGenie Agent, to Create, Test, and Optimize Marketing Messages in Real Time
    Optimove Launches AI Content Decisioning, an OptiGenie Agent, to Create, Test, and Optimize Marketing Messages in Real Time
    Previous Next
  • Featured Articles
    How to Calculate Customer Lifetime Value Using MarTech for Smarter Growth Decisions in 2026
    How to Calculate Customer Lifetime Value Using MarTech for Smarter Growth Decisions in 2026
    Customer Experience Management Platforms in 2026: How Leading Brands Orchestrate End-to-End CX
    Customer Experience Management Platforms in 2026: How Leading Brands Orchestrate End-to-End CX
    BOE International 2026 Shaping the Future of Event Marketing and Live Experience
    BOE International 2026 Shaping the Future of Event Marketing and Live Experience
    Retail’s Big Show
    NRF 2026: Retail’s Big Show Shaping the Future of Commerce and Innovation
    Conversational AI
    Conversational AI in 2026: How Intelligent Conversations Are Transforming Customer Engagement
    Previous Next
  • Quick Bytes
    RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates
    RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates
    Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations
    Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations
    OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI
    OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI
    Higgsfield Raises $130M Series A
    Higgsfield Raises $130M Series A
    Fanvue Raises $22M Series A to Expand AI-Driven Creator Monetisation
    Fanvue Raises $22M Series A to Expand AI-Driven Creator Monetisation
    Previous Next
  • Featured Interviews
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Paving-the-Way-for-The-New-Wave-of-CMOs
    Paving the Way for The New Wave of CMOs
    Metaverse-Creating-Opportunities-for-B2B-Marketing
    Metaverse Creating Opportunities for B2B Marketing
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  • Contact Us
Top Read
Customer Experience

Elevating Customer Experience with Digital Experience Platforms

9 Min Read
Paving-the-Way-for-The-New-Wave-of-CMOs

Paving the Way for The New Wave of CMOs

9 Min Read
Three-Key-Pitfalls-of-Omnichannel-that-B2B-Marketers-Must-Address-in

Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022

5 Min Read
Metaverse-Creating-Opportunities-for-B2B-Marketing

Metaverse Creating Opportunities for B2B Marketing

9 Min Read
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  • Home
  • News
    NiCE Launches Cognigy Simulator: A New AI Performance Lab to Transform Enterprise AI Agents
    NiCE Launches Cognigy Simulator: A New AI Performance Lab to Transform Enterprise AI Agents
    RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates
    RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates
    Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations
    Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations
    OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI
    OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI
    Optimove Launches AI Content Decisioning, an OptiGenie Agent, to Create, Test, and Optimize Marketing Messages in Real Time
    Optimove Launches AI Content Decisioning, an OptiGenie Agent, to Create, Test, and Optimize Marketing Messages in Real Time
    Previous Next
  • Featured Articles
    How to Calculate Customer Lifetime Value Using MarTech for Smarter Growth Decisions in 2026
    How to Calculate Customer Lifetime Value Using MarTech for Smarter Growth Decisions in 2026
    Customer Experience Management Platforms in 2026: How Leading Brands Orchestrate End-to-End CX
    Customer Experience Management Platforms in 2026: How Leading Brands Orchestrate End-to-End CX
    BOE International 2026 Shaping the Future of Event Marketing and Live Experience
    BOE International 2026 Shaping the Future of Event Marketing and Live Experience
    Retail’s Big Show
    NRF 2026: Retail’s Big Show Shaping the Future of Commerce and Innovation
    Conversational AI
    Conversational AI in 2026: How Intelligent Conversations Are Transforming Customer Engagement
    Previous Next
  • Quick Bytes
    RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates
    RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates
    Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations
    Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations
    OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI
    OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI
    Higgsfield Raises $130M Series A
    Higgsfield Raises $130M Series A
    Fanvue Raises $22M Series A to Expand AI-Driven Creator Monetisation
    Fanvue Raises $22M Series A to Expand AI-Driven Creator Monetisation
    Previous Next
  • Featured Interviews
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Paving-the-Way-for-The-New-Wave-of-CMOs
    Paving the Way for The New Wave of CMOs
    Metaverse-Creating-Opportunities-for-B2B-Marketing
    Metaverse Creating Opportunities for B2B Marketing
    Previous Next
  • Contact Us
Top Read
Customer Experience

Elevating Customer Experience with Digital Experience Platforms

9 Min Read
Paving-the-Way-for-The-New-Wave-of-CMOs

Paving the Way for The New Wave of CMOs

9 Min Read
Three-Key-Pitfalls-of-Omnichannel-that-B2B-Marketers-Must-Address-in

Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022

5 Min Read
Metaverse-Creating-Opportunities-for-B2B-Marketing

Metaverse Creating Opportunities for B2B Marketing

9 Min Read
cmofirst > Blog > programatic advertising

Tag: programatic advertising

LG Ad Solutions Extends Programmatic Buying Opportunities on LG Channels via Amazon Publisher Direct, Available on Amazon DSP
MarketingNews

LG Ad Solutions Extends Programmatic Buying Opportunities on LG Channels via Amazon Publisher Direct, Available on Amazon DSP

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
WPP Acquires InfoSum in Major Investment in its AI-Driven Data Offer
MarketingNews

WPP Acquires InfoSum in Major Investment in its AI-Driven Data Offer

Posted by CMOFirst Bureau CMOFirst Bureau 3 Min Read
LiveRamp Expands Collaboration with Western Union Media Network to Unlock Multicultural Audience Reach for Advertisers
MarketingNews

LiveRamp Expands Collaboration with Western Union Media Network to Unlock Multicultural Audience Reach for Advertisers

Posted by Staff Writer Staff Writer 3 Min Read
Wiland, Inc. Launches MarketSignals™ on Snowflake AI Data Cloud
MarketingNews

Wiland, Inc. Launches MarketSignals™ on Snowflake AI Data Cloud

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
MIRRIAD PARTNERS WITH GROUP BLACK TO POWER VIRTUAL PRODUCT PLACEMENT ACROSS CULTURALLY CONNECTED CONTENT
MarketingNews

MIRRIAD PARTNERS WITH GROUP BLACK TO POWER VIRTUAL PRODUCT PLACEMENT ACROSS CULTURALLY CONNECTED CONTENT

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Skydeo and Adstra Join Forces to Elevate Predictive Audiences in Skydeo Audience Manager (SAM)
MarketingNews

Skydeo and Adstra Join Forces to Elevate Predictive Audiences in Skydeo Audience Manager (SAM)

Posted by Staff Writer Staff Writer 2 Min Read
AdMaven Introduces an Advanced Platform for Publishers
MarketingNews

AdMaven Introduces an Advanced Platform for Publishers

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Zeta Global Launches AI Agent Studio with Agentic Workflows, Pioneering the Next Frontier of AI-Powered Marketing
MarketingNews

Zeta Global Launches AI Agent Studio with Agentic Workflows, Pioneering the Next Frontier of AI-Powered Marketing

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Cognitiv Announces Expanded Collaboration With OpenAI to Support Explosive Demand for ContextGPT
MarketingNews

Cognitiv Announces Expanded Collaboration With OpenAI to Support Explosive Demand for ContextGPT

Posted by CMOFirst Bureau CMOFirst Bureau 4 Min Read
Net Conversion Acquires Elevate the Outcome, Expanding Direct-to-Publisher Media Buying Power
MarketingNews

Net Conversion Acquires Elevate the Outcome, Expanding Direct-to-Publisher Media Buying Power

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
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Latest Posts

NiCE Launches Cognigy Simulator: A New AI Performance Lab to Transform Enterprise AI Agents

NiCE Launches Cognigy Simulator: A New AI Performance Lab to Transform Enterprise AI Agents

7 Min Read
RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates

RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates

2 Min Read
Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations

Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations

1 Min Read
OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI

OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI

1 Min Read

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Latest Posts

NiCE Launches Cognigy Simulator: A New AI Performance Lab to Transform Enterprise AI Agents

RainFocus Unveils Nexus to Embed Specialized AI Agents as Event Marketing Teammates

Invoca Expands Social Advertising Measurement with Reddit and LinkedIn Ads Integrations

OnviSource Unveils ChatOrchestra™ to Transform Contact Centers with Conversational Agentic AI

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