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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Integral Ad Science, LiveOne, Perion Network and Spekit!
2X Acquires Intelligent Demand to Boost B2B Growth Services
Creatio Partners with Salesroom to Transform Sales Performance
IAS Announces Exclusive First-to-Market Partnership with Kwai for Business
Notified and Torstar Partner to Help Canadian Businesses Expand Visibility
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
Sinch Reveals Elastic SIP Trunking for Scalable Business Communication
Microsoft Introduces AI Agents
Zuora Makes a Definitive Agreement to be Taken Over by Silver Lake and GIC For USD 1.7 Billion
HockeyStack Seamlessly Integrates with LinkedIn to Transform Ad Influence Measurement for B2B Marketers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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programmatic advertising
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Integral Ad Science, LiveOne, Perion Network and Spekit!
FreeWheel Launches First of its Kind Contextual Marketplace, Informed by Research from the FreeWheel Viewer Experience Lab’s New Report, which Found Viewers are 2X More Engaged When Ads are Relevant
33Across Expands Partnership with PubMatic, Integrating Lexicon’s Addressable Capabilities for Enhanced Cookieless Audience Reach
Simpli.fi Unveils Next Generation AI-Driven Advertising Solutions, Powered by the Company’s Highly Granular Unstructured Data Set and Unmatched Campaign Volume
Nielsen launches activation with Advanced Audiences, enhancing digital campaign precision, reach and effectiveness across New Zealand
PubMatic and Foxcatcher Announce Strategic Partnership to Advance Data-Driven Advertising Solutions in Australia
Xumo and PubMatic Partner to Expand Programmatic Advertising
Mediavine Partners with Scope3 to Decarbonize Digital Advertising
Agentio raises $12M Series A led by Benchmark to further transform creator-led advertising with AI technology
Colossus SSP Launches Colossus Connections to Enhance Supply Path Efficiency for Advertisers
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