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Material Launches Agile Insights Product, Material Spotlight, Offering Fast, Powerful Decision Guidance
GMS Launches Generative Response Ads, Pioneers Real-Time Conversations Within Ads with PH firm AdSpark
Appier unveils Generative AI integration across entire product suite to boost advertising, personalization, and data solutions
Claravine and Slalom Partner to Address Marketing Taxonomy & Metadata Challenges
Uniphore and Konecta Join Forces to Advance AI in Customer Experience and Digital Transformation
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
Sinch Reveals Elastic SIP Trunking for Scalable Business Communication
Microsoft Introduces AI Agents
Zuora Makes a Definitive Agreement to be Taken Over by Silver Lake and GIC For USD 1.7 Billion
HockeyStack Seamlessly Integrates with LinkedIn to Transform Ad Influence Measurement for B2B Marketers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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programmatic advertising
Mediavine Partners with Scope3 to Decarbonize Digital Advertising
Agentio raises $12M Series A led by Benchmark to further transform creator-led advertising with AI technology
Colossus SSP Launches Colossus Connections to Enhance Supply Path Efficiency for Advertisers
VisitIQ™ Enhances Audience Intelligence Platform for Marketing Agencies and Enterprises
Cognitiv Launches Real-Time Curation using Deep Learning on Index Marketplaces
Choozle Launches Self-Service Amazon DSP Access Directly Within the Platform
SoundCloud Selects PubMatic to Enhance Access to Programmatic Advertising on a Global Scale
IAS launches curation with Google AD Manager to empower advertisers with brand suitable inventory
Viant Licenses Comscore Data for Training ViantAI
Viant Announces Direct Access Event at NASDAQ MarketSite
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