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  • Home
  • News
    CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Adobe, ResultsCX, Amagi, Vidmob and more!
    CMOFirst’s Weekly Roundup: Discover the Most Recent News From Genesys, ServiceNow, Snowflake, Cint, DoubleVerify, and more!
    Scalenut Launches AI Tools to Boost Visibility in Generative Search
    Scalenut Launches AI Tools to Boost Visibility in Generative Search
    5WPR Unveils Consumer PR Framework Designed for E-Commerce Outcomes
    5WPR Unveils Consumer PR Framework Designed for E-Commerce Outcomes
    Kargo Launches CTV Video and Glass Experiences on TiVo
    Kargo Launches CTV Video and Glass Experiences on TiVo
    DV Expands AI Brand Suitability Tools Across Meta Feeds and Reels
    DV Expands AI Brand Suitability Tools Across Meta Feeds and Reels
    Previous Next
  • Featured Articles
    Cross-Functional Marketing: Turning Internal Alignment into External Growth
    Cross-Functional Marketing: Turning Internal Alignment into External Growth
    From Gender Bias to Boardroom Presence: The Reality of Female CMOs Breaking Stereotypes
    From Gender Bias to Boardroom Presence: The Reality of Female CMOs Breaking Stereotypes
    From Siloed to Synced Solving Data Fragmentation Across Your B2B Marketing Stack-03
    From Siloed to Synced: Solving Data Fragmentation Across Your B2B Marketing Stack
    Integrating Relationship Intelligence with Marketing Automation: The Next Step for B2B Success
    Integrating Relationship Intelligence with Marketing Automation: The Next Step for B2B Success
    Content Marketing
    When Content Marketing Stops Working: Early Warning Signs of Saturation and What to Do
    Previous Next
  • Quick Bytes
    Reddit Unveils Automated Bidding to Optimize Campaign Efficiency
    Reddit Unveils Automated Bidding to Optimize Campaign Efficiency
    Intuit Launches App Partner Program to Enhance Developer Growth
    Intuit Launches App Partner Program to Enhance Developer Growth
    EX.CO Launches AI Taxonomy Solution Empowers Publishers to Transform Video Archives
    EX.CO Launches AI Taxonomy Solution Empowers Publishers to Transform Video Archives
    CoSchedule Launches Unified Social Inbox for All Social Networks
    CoSchedule Launches Unified Social Inbox for All Social Networks
    boost.ai Launches with AWS Marketplace, for Enterprise-Grade AI
    boost.ai Launches with AWS Marketplace, for Enterprise-Grade AI
    Previous Next
  • Featured Interviews
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Paving-the-Way-for-The-New-Wave-of-CMOs
    Paving the Way for The New Wave of CMOs
    Metaverse-Creating-Opportunities-for-B2B-Marketing
    Metaverse Creating Opportunities for B2B Marketing
    The-Urgency-to-Utilize-Digital-Experience-Platform-in-2022
    The Urgency to Utilize Digital Experience Platform in 2022
    Customer Experience
    Elevating Customer Experience with Digital Experience Platforms
    Previous Next
  • Contact Us
Top Read
Customer Experience

Elevating Customer Experience with Digital Experience Platforms

9 Min Read
Paving-the-Way-for-The-New-Wave-of-CMOs

Paving the Way for The New Wave of CMOs

9 Min Read
Three-Key-Pitfalls-of-Omnichannel-that-B2B-Marketers-Must-Address-in

Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022

5 Min Read
Three-Key-Ways-B2B-Marketers-Can-Devise-a-Data-Privacy-Marketing

Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan

5 Min Read
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  • Home
  • News
    CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Adobe, ResultsCX, Amagi, Vidmob and more!
    CMOFirst’s Weekly Roundup: Discover the Most Recent News From Genesys, ServiceNow, Snowflake, Cint, DoubleVerify, and more!
    Scalenut Launches AI Tools to Boost Visibility in Generative Search
    Scalenut Launches AI Tools to Boost Visibility in Generative Search
    5WPR Unveils Consumer PR Framework Designed for E-Commerce Outcomes
    5WPR Unveils Consumer PR Framework Designed for E-Commerce Outcomes
    Kargo Launches CTV Video and Glass Experiences on TiVo
    Kargo Launches CTV Video and Glass Experiences on TiVo
    DV Expands AI Brand Suitability Tools Across Meta Feeds and Reels
    DV Expands AI Brand Suitability Tools Across Meta Feeds and Reels
    Previous Next
  • Featured Articles
    Cross-Functional Marketing: Turning Internal Alignment into External Growth
    Cross-Functional Marketing: Turning Internal Alignment into External Growth
    From Gender Bias to Boardroom Presence: The Reality of Female CMOs Breaking Stereotypes
    From Gender Bias to Boardroom Presence: The Reality of Female CMOs Breaking Stereotypes
    From Siloed to Synced Solving Data Fragmentation Across Your B2B Marketing Stack-03
    From Siloed to Synced: Solving Data Fragmentation Across Your B2B Marketing Stack
    Integrating Relationship Intelligence with Marketing Automation: The Next Step for B2B Success
    Integrating Relationship Intelligence with Marketing Automation: The Next Step for B2B Success
    Content Marketing
    When Content Marketing Stops Working: Early Warning Signs of Saturation and What to Do
    Previous Next
  • Quick Bytes
    Reddit Unveils Automated Bidding to Optimize Campaign Efficiency
    Reddit Unveils Automated Bidding to Optimize Campaign Efficiency
    Intuit Launches App Partner Program to Enhance Developer Growth
    Intuit Launches App Partner Program to Enhance Developer Growth
    EX.CO Launches AI Taxonomy Solution Empowers Publishers to Transform Video Archives
    EX.CO Launches AI Taxonomy Solution Empowers Publishers to Transform Video Archives
    CoSchedule Launches Unified Social Inbox for All Social Networks
    CoSchedule Launches Unified Social Inbox for All Social Networks
    boost.ai Launches with AWS Marketplace, for Enterprise-Grade AI
    boost.ai Launches with AWS Marketplace, for Enterprise-Grade AI
    Previous Next
  • Featured Interviews
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Paving-the-Way-for-The-New-Wave-of-CMOs
    Paving the Way for The New Wave of CMOs
    Metaverse-Creating-Opportunities-for-B2B-Marketing
    Metaverse Creating Opportunities for B2B Marketing
    The-Urgency-to-Utilize-Digital-Experience-Platform-in-2022
    The Urgency to Utilize Digital Experience Platform in 2022
    Customer Experience
    Elevating Customer Experience with Digital Experience Platforms
    Previous Next
  • Contact Us
Top Read
Customer Experience

Elevating Customer Experience with Digital Experience Platforms

9 Min Read
Paving-the-Way-for-The-New-Wave-of-CMOs

Paving the Way for The New Wave of CMOs

9 Min Read
Three-Key-Pitfalls-of-Omnichannel-that-B2B-Marketers-Must-Address-in

Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022

5 Min Read
Three-Key-Ways-B2B-Marketers-Can-Devise-a-Data-Privacy-Marketing

Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan

5 Min Read
cmofirst > Blog > programmatic advertising

Tag: programmatic advertising

Axis
MarketingNews

Axis & Gravite Announce Strategic Partnership to Elevate Programmatic Advertising Capabilities

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Dstillery
MarketingNews

Dstillery and Equativ Partner to Elevate Audience Targeting for Brands

Posted by CMOFirst Bureau CMOFirst Bureau 3 Min Read
Smartly
MarketingNews

Smartly Named a Leader in Creative Advertising Technologies 2024 Analyst Report

Posted by CMOFirst Bureau CMOFirst Bureau 3 Min Read
Liftoff
MarketingNews

Liftoff launches Cortex, its next-gen ML platform driving superior mobile ad campaign performance

Posted by CMOFirst Bureau CMOFirst Bureau 4 Min Read
DIRECTV-Advertising
MarketingNews

DIRECTV Advertising and LiveRamp Unlock Scaled Identity Solution

Posted by CMOFirst Bureau CMOFirst Bureau 3 Min Read
Taboola
MarketingNews

Taboola Partners with Jounce Media to Verify Ad Inventory is Free From Made for Advertising (MFA) Properties

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Lemma
MarketingNews

Lemma Rolls Out Omnichannel Header Bidding Solution Lemma Infibid, Offering Publishers Limitless Monetization Opportunities

Posted by CMOFirst Bureau CMOFirst Bureau 3 Min Read
WMX
MarketingNews

WMX Unleashes SONAR: A Proven AI-Driven Programmatic Powerhouse

Posted by CMOFirst Bureau CMOFirst Bureau 4 Min Read
Simpli.fi
MarketingNews

Simpli.fi Named Winner for Best Location Data Platform in Digiday’s 2024 Technology Awards

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Verve
MarketingNews

Verve Launches Purpose-Built Brand+ and Performance+ Marketplaces

Posted by CMOFirst Bureau CMOFirst Bureau 4 Min Read
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Latest Posts

CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Adobe, ResultsCX, Amagi, Vidmob and more!

CMOFirst’s Weekly Roundup: Discover the Most Recent News From Genesys, ServiceNow, Snowflake, Cint, DoubleVerify, and more!

3 Min Read
Scalenut Launches AI Tools to Boost Visibility in Generative Search

Scalenut Launches AI Tools to Boost Visibility in Generative Search

2 Min Read
5WPR Unveils Consumer PR Framework Designed for E-Commerce Outcomes

5WPR Unveils Consumer PR Framework Designed for E-Commerce Outcomes

2 Min Read
Kargo Launches CTV Video and Glass Experiences on TiVo

Kargo Launches CTV Video and Glass Experiences on TiVo

3 Min Read

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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Genesys, ServiceNow, Snowflake, Cint, DoubleVerify, and more!

Scalenut Launches AI Tools to Boost Visibility in Generative Search

5WPR Unveils Consumer PR Framework Designed for E-Commerce Outcomes

Kargo Launches CTV Video and Glass Experiences on TiVo

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