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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Canva, Snowflake, Integral Ad Science, Observe.AI, Copper and more!
Observe.AI Launches AI Agents for Voice of Customer Intelligence
Integral Ad Science Partners With Impact Plus to Tackle Digital Advertising Emissions
Claritas’ ConneXions Premier (CXP) Release Gives Telco Companies Unmatched Access to Consumer and Prospect Insights
Seedtag Unveils Neuro-Contextual Advertising, Entering a New Era of Contextual Targeting
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Featured Articles
Optimizing PPC Campaigns Using Call Data in GA4
Why the Gartner Marketing Symposium/Xpo™ 2025 Is a Must-Attend for Leaders Shaping the Future of Marketing
Building Brand Loyalty Through Ecosystems: A Marketing Perspective
The Ultimate Framework for Measuring Marketing ROI in 2025
Everything You Need to Know About Programmatic I/O Event 2025
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Quick Bytes
Madhive Introduces Fraud-Free Guarantee to Safeguard Local Advertisers
HCLSoftware Unveils HCL Unica+, AI MarTech Platform for the Intelligence Economy
Penlink Launches VIA, A Generative AI-Powered Visual Intelligence Platform
Catchpoint Enhances Mobile App Monitoring with OpenTelemetry-Based Native RUM
Alliant Unveils Custom Audience Solutions to Amplify Social Influencer Reach Across Channels
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Featured Interviews
Metric-Focused Leadership: The New Playbook for Marketing Visionaries
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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sales enablement
DemandScience and Terminus Merge, Creating a Global Leader in B2B Revenue Marketing
Reltio Announces Integration with ZoomInfo to Enrich Customer Data, Boost Sales and Marketing Effectiveness, and Drive Revenue Growth
Lyzr Announces Release of Jazon 2.0: The Next Generation of AI-Powered Sales Development
PROS Appoints Colleen Langevin as Chief Marketing Officer
CustomerGauge Names Technology Sales Veteran Adam Clay as Chief Revenue Officer
Matrix Solutions Expands their Monarch Media Ad Sales Platform with New Clarity Module to Boost Efficiency for Media Sellers
Cirrus Insight Launches Meeting AI: Revolutionizing Sales Prep and Enhancing Client Meetings
Conversica Transforms AI Agents with Out of the Box, Brand Controlled Conversations for Enterprise Revenue Teams
Integrate Introduces New Features to Conquer Lead Chaos Across Channels
Marchex Announces Additional AI Solutions to Empower Businesses
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