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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Amplitude, Zoom, Cadent, The Trade Desk and more!
Smartly Enhances Brand Pulse Real-Time Cross-Channel for Brand Measurement and Optimization
Intuit Mailchimp Unveils New Suite of Tools to Unlock Customer Data
Zoom unveils Virtual Agent 2.0 to power smarter, autonomous customer support via next-gen agentic AI
PubMatic and Classify Revolutionize Contextual Advertising with ContentGraph Integration
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Featured Articles
How to Build a Strong Customer Data Foundation to Unlock Truly Personalized Marketing
Optimizing PPC Campaigns Using Call Data in GA4
Why the Gartner Marketing Symposium/Xpo™ 2025 Is a Must-Attend for Leaders Shaping the Future of Marketing
Building Brand Loyalty Through Ecosystems: A Marketing Perspective
The Ultimate Framework for Measuring Marketing ROI in 2025
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Quick Bytes
Taboola Launches DeeperDive to Empower Publishers with AI-Powered Search
Amperity Launches Chuck Data, AI-Powered Customer Data Engineering in Databricks
Madhive Introduces Fraud-Free Guarantee to Safeguard Local Advertisers
HCLSoftware Unveils HCL Unica+, AI MarTech Platform for the Intelligence Economy
Penlink Launches VIA, A Generative AI-Powered Visual Intelligence Platform
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Featured Interviews
Metric-Focused Leadership: The New Playbook for Marketing Visionaries
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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DemandScience and Terminus Merge, Creating a Global Leader in B2B Revenue Marketing
Reltio Announces Integration with ZoomInfo to Enrich Customer Data, Boost Sales and Marketing Effectiveness, and Drive Revenue Growth
Lyzr Announces Release of Jazon 2.0: The Next Generation of AI-Powered Sales Development
PROS Appoints Colleen Langevin as Chief Marketing Officer
CustomerGauge Names Technology Sales Veteran Adam Clay as Chief Revenue Officer
Matrix Solutions Expands their Monarch Media Ad Sales Platform with New Clarity Module to Boost Efficiency for Media Sellers
Cirrus Insight Launches Meeting AI: Revolutionizing Sales Prep and Enhancing Client Meetings
Conversica Transforms AI Agents with Out of the Box, Brand Controlled Conversations for Enterprise Revenue Teams
Integrate Introduces New Features to Conquer Lead Chaos Across Channels
Marchex Announces Additional AI Solutions to Empower Businesses
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