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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Sprout Social, Oracle, iQor, Perion and more!
Nielsen Unveils Ad Intel CTV in Australia
Sprout Social Unveils Expansive Suite of Integrations for Social Intelligence
Operative Expands Oracle Partnership to Bring AOS to Oracle Cloud
Treasure Data Introduces “No Compute” Pricing, Delivering Predictable Economics with Hybrid CDP Architecture
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Featured Articles
What Is Lean Marketing? A Beginner’s Guide to Smarter, Faster Campaigns
MozCon London 2025: A One-Day Powerhouse Bringing SEO Innovation to the UK
B2B Personalization Strategies Every Tech CMO Should Master
Cross-Functional Marketing: Turning Internal Alignment into External Growth
From Gender Bias to Boardroom Presence: The Reality of Female CMOs Breaking Stereotypes
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Quick Bytes
Nexxen Expands Partnership with VIDAA to Grow North American CTV Footprint
Pega Unveils Self-Service Tools with Blueprint and Predictable AI
Sovrn Launches Sovrn Platform to Help Creators Earn from Day One
Reddit Unveils Automated Bidding to Optimize Campaign Efficiency
Intuit Launches App Partner Program to Enhance Developer Growth
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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Month:
August 2022
WP Engine Doubles Down on WordPress Technology Innovation Extending Product & Technology Leadership Team with New CPO and CTO
TVCoins Introduces a Revolutionary New Approach to Streaming Video
CPACharge Announces Collaboration With National Association of Enrolled Agents
Parsec Reveals General Availability of High-Performance Remote Access for macOS
SureCall Fusion Professional 2.0 Introduces Fastest Data Speeds and Seamless Cellular Connectivity in the Weakest Signal Areas
Contentful Hires Jason Holmes as President of Revenue and Field Operations, and Amy Kilpatrick as CMO to Support Company Growth
Japan-based construction tech company Log Build selects Vonage to boost customer experience
Shopify Introduces Collaborative Tool That Connects Brands and Content Creators
Google Will Update Its Search Engine to Prioritize High-Quality Content More Effectively
TikTok Simplifies Social Commerce with 3 New Ad Formats
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