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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Talkdesk, Magnite, Acxiom, ON24 and more!
Clinch Announces New Dynamic Creative Optimization (DCO) Enhancement with Ability to Optimize Creative Performance with Media Performance Data
Magnite and Acxiom Forge Integration for Addressable Advertising in Streaming
DeepIntent Unveils Free Ad Supported TV Solution, for Healthcare Advertising
Laivly and Procedureflow Partner to Bring AI-Powered Efficiency to Contact Centers
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Featured Articles
Beyond Chatbots: The Rise of AI Agents in Customer Engagement Platforms
What Is Lean Marketing? A Beginner’s Guide to Smarter, Faster Campaigns
MozCon London 2025: A One-Day Powerhouse Bringing SEO Innovation to the UK
B2B Personalization Strategies Every Tech CMO Should Master
Cross-Functional Marketing: Turning Internal Alignment into External Growth
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Quick Bytes
Knack Unveils Knack Brava for SAP Cloud ERP
Navatar Unveils Embedded AI CRM for Investment Banking
Nexxen Expands Partnership with VIDAA to Grow North American CTV Footprint
Pega Unveils Self-Service Tools with Blueprint and Predictable AI
Sovrn Launches Sovrn Platform to Help Creators Earn from Day One
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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April 2024
Permutive and Prohaska Consulting Unite in an Exclusive Partnership to Supercharge Data-Driven Revenue Growth for Publishers
Dave O’Flanagan Appointed CEO of Sitecore
IAB Appoints Industry Leaders to Critical Roles Ahead of 2024 NewFronts
HubSpot Names Zuper an Essential App for Customer Service in 2024
Mindmatrix’s next-gen PRM & Partner Marketing Software, Bridge, Targets Sales & Marketing Excellence with its Account Mapping & Account Based Marketing (ABM) Features
Lamar Advertising Company Selects Vistar Media to Power its US Digital Out-of-Home Billboard Network
ZorroSign Launches New WhatsApp Integration
Search Influence, SEO and Digital Marketing Agency, Earns 2024 Google Premier Partner Status
Automation Anywhere Appoints Tim McDonough as Chief Marketing Officer to Drive Global Awareness and Growth for the Leader in AI-Powered Automation
Nexxen Empowers Australian Advertisers with Exclusive Access to VIDAA ACR Data
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