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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Integral Ad Science, Mediaocean, Medallia and CallTower!
Cordial launches Cordial Edge—Multimodal AI boosts marketing-driven purchases by over 35% for enterprise retail brands
Storyteq Named a Leader in the 2025 Gartner® Magic Quadrant™ for Digital Asset Management
Analytic Partners Strengthens Market Position and Enhances Customer Solutions with Analyx Acquisition
Respond.io Unveils AI-Powered Solution for TikTok Messaging Ads, Aiming to Bridge $4.1 Trillion SME Financing Gap
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
Sinch Reveals Elastic SIP Trunking for Scalable Business Communication
Microsoft Introduces AI Agents
Zuora Makes a Definitive Agreement to be Taken Over by Silver Lake and GIC For USD 1.7 Billion
HockeyStack Seamlessly Integrates with LinkedIn to Transform Ad Influence Measurement for B2B Marketers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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Month:
December 2024
PadSquad Appoints Matt Fusco As Senior Vice President of Operations, Unlocking New Opportunities for Excellent and Efficient Creative Ad Experiences
FreeWheel Launches First of its Kind Contextual Marketplace, Informed by Research from the FreeWheel Viewer Experience Lab’s New Report, which Found Viewers are 2X More Engaged When Ads are Relevant
Uniphore Acquires ActionIQ and Infoworks to Deliver Industry’s First Data-Free AI Cloud
Across AI to Transform Enterprise Sales with Next-Generation Agentic Memory
Metricool Launches Bluesky Social Integration: A New Era for Decentralized Community Building
Messagepoint Named a Leader in IDC MarketScape Reports for Intelligent CCM and Automated Document Generation
New Engen Welcomes Kathleen Coughlin as Vice President of Social Commerce
MeetRecord Unveils Revenue Intelligence 2.0, Built for Growing Companies
Amperity Appoints Rob Ferguson as New Chief Revenue Officer
Thumzup Plans Integration of Proprietary Advertising Platform with TikTok to Significantly Expand Potential Social Media Market Reach
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