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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Genesys, Kaltura, Box, Comcast, PubMatic, IPG Health and more!
Box Launches Box Shield Pro for Next-Gen AI Content Protection
xpln.ai and Comcast Advertising Launch ‘Focus’ Media Package
PubMatic Partners with Tubi to Reach Streaming Audiences
Amazon Ads and Netflix Partner to Offer Programmatic Buying on Netflix’s Ads Plan
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Featured Articles
Marketing in the Age of Attention Scarcity: How to Win Micro-Moments
What is Ad Saturation? Causes, Effects, and How Brands Can Overcome It
INBOUND 2025: Where Marketing, Innovation, and AI Converge
Zero-Trust Marketing Explained: How to Balance Data, Privacy, and Personalization
Beyond Chatbots: The Rise of AI Agents in Customer Engagement Platforms
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Quick Bytes
Contentstack Launches Agent OS to Power Adaptive Experiences in “Context Economy”
CallTrackingMetrics Launches VoiceAI for Contact Centers Operations
MarkApp launches Pantheon with AI Agents for Contextual Advertising
Sendbird Elevates Voice AI Performance and Orchestration
Domo Unveils Cloud Integration Upgrades for Snowflake
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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Month:
January 2025
Boost.ai and Sage Join Forces to Launch AI Agent in Record Time
OvareGroup Acquires Togetherwith, Expanding Creative Reach Across the Americas
Viant and TransUnion Partner to Enrich Viant Household ID
GRIN Announces President Ryan Debenham as its New CEO
MindgruveMacarta Names David Shapiro Vice President, Earned Media
DeepL bolsters API with next-gen LLM model and Write functionality
OvareGroup Acquires Togetherwith, Expanding Creative Capabilities Across Americas
Touchstone Research Launches Dial Tester for Real-Time Audience Feedback and Content Optimization
Boost.ai Collaborates with Sage to Deliver AI Agent in Record Time
Yahoo DSP to Adopt IAB Tech Lab’s Standardized Data Transparency Labels
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