LivePerson, the enterprise leader in digital customer conversations, has been named a Strong Performer in “The Forrester Wave: Conversation Automation Solutions For B2B, Q1 2024.”
The new report evaluates the most significant providers of conversation automation solutions for B2B against 33 criteria to help B2B revenue marketing professionals select the right one for their needs. It marks the eighth time that LivePerson has been recognized in Forrester’s research over the last twelve months.
“Almost three decades after inventing the digital customer conversations industry, it’s inspiring to know that LivePerson continues to be recognized for our offerings in the field. We’re proud to be named among the top vendors for conversation automation solutions,” said John Sabino, CEO of LivePerson.
Also Read: CoSchedule’s Hire Mia Launches New AI-Powered Search Engine Optimization Generators
According to the Forrester report, “B2B conversation automation solutions facilitate open-ended, context-aware, natural-language dialogues that engage and assist buyers and customers while also providing real-time, role-relevant insights to support the internal teams that interact with those audiences.”
In its assessment of the top vendors in this market, the Wave report named LivePerson a Strong Performer — giving the company its highest possible scores in both the conversational delivery mechanisms and conversational modalities criteria.
Overall, vendors were evaluated on the strength of their current offerings, their strategies, and their market presence. To be included in the assessment, vendors had to meet criteria including:
- A track record of revenue growth from B2B organizations
- Mindshare among Forrester’s enterprise customers
- Being sold as a standalone conversation automation solution offering.
SOURCE: PRNewsWire