MotionPoint, the global leader in multilingual website localization, announced the launch of its Connected Platform, marking a major evolution in how global businesses can access and implement Adaptive Translation™.
For nearly 25 years, MotionPoint has helped companies expand internationally through its Managed Platform—a fully managed, proxy-based website localization service that combines proprietary technology with concierge-level services including customer support, QA, web engineering, project management, and more. This concierge solution has powered multilingual websites for some of the world’s most recognizable brands, with zero lift required from internal teams.
With the introduction of the Connected Platform, MotionPoint is expanding beyond its traditional model. Customers can now directly integrate Adaptive Translation™ into their own digital ecosystems via API and connector integrations, unlocking MotionPoint’s advanced translation technology without relying on its fully managed infrastructure.
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“Our Managed Platform isn’t going anywhere—it remains the fastest way to fully outsource your website localization,” said Evan Kramer, CEO of MotionPoint. “But many customers are evolving and want more control, especially across channels beyond the website. The Connected Platform gives them direct access to our Adaptive Translation technology, allowing them to manage multilingual content on their own terms, through their own tools.”
At the heart of both the Managed and Connected Platforms is Adaptive Translation™, MotionPoint‘s proprietary approach that blends artificial intelligence with human linguistic expertise to deliver the best possible translation quality at the lowest possible cost. Here’s how Adaptive Translation™ works—powered by three core components that work in sequence to maximize efficiency, accuracy, and cost-effectiveness.
SOURCE: PRNewswire