Full-service advertising agency and four-time Inc. 5000 honoree Awestruck has launched Awestruck AI, a new division designed to provide long-term artificial intelligence implementation for businesses seeking operational efficiencies beyond initial industry hype. These front-end AI project teams work together with Awestruck on finding high-impact targets and coming up with real-world AI products, personal software agents, and process automations. Awestruck works together with the backend enterprise platform Lyzr to provide these services. Awestruck uses Lyzr’s infrastructure that satisfies security certifications like SOC 2, GDPR and HIPPA to be able to make it a data safehouse and strong compliance environment.
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Highlighting the motivation behind scaling the platform to external clients, Ryan Sprance, Co-Founder and Co-CEO of Awestruck, stated: “We launched this because we lived it. We ran this exact process inside our own agency. Within months, we had rebuilt our capability set from the ground up. We got faster, sharper, and dramatically more productive. Then our clients started asking how we did it. Awestruck AI is the answer.” Reinforcing this internal origin story, David Marcy, Co-Founder and Co-CEO of Awestruck, added: “Unyielding innovation is one of our core values, and Awestruck AI is its next expression. We rebuilt our own business with AI before we ever offered this to a client. Awestruck AI is the exact system that transformed us, delivered by the people who did it.”