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  • Home
  • News
    CMOFirst’s Weekly Roundup
    CMOFirst’s Weekly Roundup: Kaltura, Gupshup, Comscore, LoopMe, Listrak, Optimizely Verimatrix, and More!
    Kaltura
    Protecting Premium Streaming: How Kaltura and Verimatrix’s Cloud-TV Security Alliance Redefines OTT Advertising Integrity
    Gupshup
    Gupshup Unveils Self-Serve Voice AI Engine to Bridge Telephony and Omnichannel Engagement
    Comscore
    Comscore Expands AI Measurement to Track Sponsored Chat Ads and Business Impact
    Agile & Co
    Agile & Co Introduces Core AI Marketing Platform for Local Service Businesses
    Previous Next
  • Featured Articles
    brightonSEO San Diego 2026: Where Search Marketing Stops Chasing Trends and Starts Adapting
    brightonSEO San Diego 2026: Where Search Marketing Stops Chasing Trends and Starts Adapting
    Digital Summit Philadelphia 2026
    Digital Summit Philadelphia 2026: Where Marketing Leaders Stop Chasing Everything and Start Focusing on What Matters
    UNBOUND 2026: Where Modern Growth Stops Following Old Playbooks
    UNBOUND 2026: Where Modern Growth Stops Following Old Playbooks
    Unified Marketing Measurement
    The Business Case for Unified Marketing Measurement: How CMOs Can Prove Marketing ROI in 2026
    Hyper-Personalization
    Hyper-Personalization Using Behavioral Data: Strategies to Deliver Smarter Customer Experiences in 2026
    Previous Next
  • Quick Bytes
    Gupshup
    Gupshup Unveils Self-Serve Voice AI Engine to Bridge Telephony and Omnichannel Engagement
    Capacity
    Capacity Raises Over $50 Million in Series E Funding to Expand AI-Native Customer Experience Platform
    Innovid
    Innovid Integrates Meta Ads MCP into NIVO to Drive Conversational Agentic AI Across Social Campaigns
    Triton Digital
    Triton Digital and RCS Partner to Launch Programmatic Advertising Across Over-the-Air Broadcast Radio
    Gradial Launches Foundry to Shape the Future of AI-Native Marketing
    Gradial Launches Foundry to Shape the Future of AI-Native Marketing
    Previous Next
  • Featured Interviews
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Paving-the-Way-for-The-New-Wave-of-CMOs
    Paving the Way for The New Wave of CMOs
    Metaverse-Creating-Opportunities-for-B2B-Marketing
    Metaverse Creating Opportunities for B2B Marketing
    Previous Next
  • Contact Us
Top Read
Customer Experience

Elevating Customer Experience with Digital Experience Platforms

9 Min Read
Paving-the-Way-for-The-New-Wave-of-CMOs

Paving the Way for The New Wave of CMOs

9 Min Read
Three-Key-Pitfalls-of-Omnichannel-that-B2B-Marketers-Must-Address-in

Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022

5 Min Read
Metaverse-Creating-Opportunities-for-B2B-Marketing

Metaverse Creating Opportunities for B2B Marketing

9 Min Read
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  • Home
  • News
    CMOFirst’s Weekly Roundup
    CMOFirst’s Weekly Roundup: Kaltura, Gupshup, Comscore, LoopMe, Listrak, Optimizely Verimatrix, and More!
    Kaltura
    Protecting Premium Streaming: How Kaltura and Verimatrix’s Cloud-TV Security Alliance Redefines OTT Advertising Integrity
    Gupshup
    Gupshup Unveils Self-Serve Voice AI Engine to Bridge Telephony and Omnichannel Engagement
    Comscore
    Comscore Expands AI Measurement to Track Sponsored Chat Ads and Business Impact
    Agile & Co
    Agile & Co Introduces Core AI Marketing Platform for Local Service Businesses
    Previous Next
  • Featured Articles
    brightonSEO San Diego 2026: Where Search Marketing Stops Chasing Trends and Starts Adapting
    brightonSEO San Diego 2026: Where Search Marketing Stops Chasing Trends and Starts Adapting
    Digital Summit Philadelphia 2026
    Digital Summit Philadelphia 2026: Where Marketing Leaders Stop Chasing Everything and Start Focusing on What Matters
    UNBOUND 2026: Where Modern Growth Stops Following Old Playbooks
    UNBOUND 2026: Where Modern Growth Stops Following Old Playbooks
    Unified Marketing Measurement
    The Business Case for Unified Marketing Measurement: How CMOs Can Prove Marketing ROI in 2026
    Hyper-Personalization
    Hyper-Personalization Using Behavioral Data: Strategies to Deliver Smarter Customer Experiences in 2026
    Previous Next
  • Quick Bytes
    Gupshup
    Gupshup Unveils Self-Serve Voice AI Engine to Bridge Telephony and Omnichannel Engagement
    Capacity
    Capacity Raises Over $50 Million in Series E Funding to Expand AI-Native Customer Experience Platform
    Innovid
    Innovid Integrates Meta Ads MCP into NIVO to Drive Conversational Agentic AI Across Social Campaigns
    Triton Digital
    Triton Digital and RCS Partner to Launch Programmatic Advertising Across Over-the-Air Broadcast Radio
    Gradial Launches Foundry to Shape the Future of AI-Native Marketing
    Gradial Launches Foundry to Shape the Future of AI-Native Marketing
    Previous Next
  • Featured Interviews
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Paving-the-Way-for-The-New-Wave-of-CMOs
    Paving the Way for The New Wave of CMOs
    Metaverse-Creating-Opportunities-for-B2B-Marketing
    Metaverse Creating Opportunities for B2B Marketing
    Previous Next
  • Contact Us
Top Read
Customer Experience

Elevating Customer Experience with Digital Experience Platforms

9 Min Read
Paving-the-Way-for-The-New-Wave-of-CMOs

Paving the Way for The New Wave of CMOs

9 Min Read
Three-Key-Pitfalls-of-Omnichannel-that-B2B-Marketers-Must-Address-in

Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022

5 Min Read
Metaverse-Creating-Opportunities-for-B2B-Marketing

Metaverse Creating Opportunities for B2B Marketing

9 Min Read
cmofirst > Blog > News

News

Lyft and StackAdapt Drive Innovation in Locally Relevant Advertising
MarketingNews

Lyft and StackAdapt Drive Innovation in Locally Relevant Advertising

Posted by CMOFirst Bureau 2 Min Read
Intermedia Launches AI Agent Assist to Enhance Customer Engagement
MarketingNewsQuick Bytes

Intermedia Launches AI Agent Assist to Enhance Customer Engagement

Posted by CMOFirst Bureau 1 Min Read
Capgemini Expands Strategic Partnership with Google Cloud to Redefine Customer Experience Through Agentic AI
MarketingNews

Capgemini Expands Strategic Partnership with Google Cloud to Redefine Customer Experience Through Agentic AI

Posted by Staff Writer 3 Min Read
Wix Introduces Astro An AI-Powered Business Assistant for Streamlined Site and Operations Management
MarketingNews

Wix Introduces Astro An AI-Powered Business Assistant for Streamlined Site and Operations Management

Posted by Staff Writer 2 Min Read
AdRoll Launches Connected TV Offering to Power Full-Funnel, Multi-Channel Marketing Campaigns
MarketingNews

AdRoll Launches Connected TV Offering to Power Full-Funnel, Multi-Channel Marketing Campaigns

Posted by CMOFirst Bureau 3 Min Read
Snapchat Introducing Sponsored AI Lenses
MarketingNews

Snapchat Introducing Sponsored AI Lenses

Posted by CMOFirst Bureau 2 Min Read
Samsung Ads and Magnite Deepen Partnership to Enhance Audience Addressability in Streaming TV
MarketingNews

Samsung Ads and Magnite Deepen Partnership to Enhance Audience Addressability in Streaming TV

Posted by CMOFirst Bureau 3 Min Read
Treasure Data Appoints Rafael Flores as Chief Product Officer
MarketingNews

Treasure Data Appoints Rafael Flores as Chief Product Officer

Posted by CMOFirst Bureau 2 Min Read
PubMatic and Spectrum Reach Partner to Enhance Demand, Efficiency and Curation Across CTV Marketplace
MarketingNews

PubMatic and Spectrum Reach Partner to Enhance Demand, Efficiency and Curation Across CTV Marketplace

Posted by CMOFirst Bureau 2 Min Read
FirstLight Launches the Next Phase of its Unified Communications Evolution
MarketingNews

FirstLight Launches the Next Phase of its Unified Communications Evolution

Posted by CMOFirst Bureau 2 Min Read
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Latest Posts

CMOFirst’s Weekly Roundup

CMOFirst’s Weekly Roundup: Kaltura, Gupshup, Comscore, LoopMe, Listrak, Optimizely Verimatrix, and More!

4 Min Read
Kaltura

Protecting Premium Streaming: How Kaltura and Verimatrix’s Cloud-TV Security Alliance Redefines OTT Advertising Integrity

7 Min Read
Gupshup

Gupshup Unveils Self-Serve Voice AI Engine to Bridge Telephony and Omnichannel Engagement

2 Min Read
Comscore

Comscore Expands AI Measurement to Track Sponsored Chat Ads and Business Impact

4 Min Read

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CMOFirst’s Weekly Roundup: Kaltura, Gupshup, Comscore, LoopMe, Listrak, Optimizely Verimatrix, and More!

Protecting Premium Streaming: How Kaltura and Verimatrix’s Cloud-TV Security Alliance Redefines OTT Advertising Integrity

Gupshup Unveils Self-Serve Voice AI Engine to Bridge Telephony and Omnichannel Engagement

Comscore Expands AI Measurement to Track Sponsored Chat Ads and Business Impact

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