Acqueon, a leading real-time revenue execution platform, announced that it is joining Zoom’s ISV Exchange Program. Additionally, Acqueon Campaigns will be available for resale by Zoom and available in the Zoom App Marketplace. The Acqueon Campaigns Zoom Contact Center integration is expected to be available in the second half of 2024.
Acqueon is a pioneer in the Revenue Execution Platform market, helping to create the category, while Zoom Contact Center has rapidly gained mindshare and a sizable customer base with its ease of use and tight integration with Zoom Workplace. This partnership will help B2C enterprises deliver meaningful revenue generation and recovery outcomes through omnichannel outbound engagement and enhanced customer service and retention. The combination of Acqueon and Zoom Contact Center will enable organizations to proactively connect with customers at the right time and on their preferred channels.
Omnichannel campaigns play a pivotal role in driving higher revenue by enabling businesses to reach customers seamlessly through their supported channel of choice—voice, text, or email. Acqueon customers that leverage omnichannel campaigns consistently drive increases of 10–20% in right party contact rate, 15% or higher increases in sales conversion rates, and 20–80% improvement in lead response time. Achieving these results leads to millions of dollars in higher revenue or increased collections annually. Acqueon’s integration with Zoom Contact Center empowers enterprises to leverage omnichannel strategies effectively, maximizing their revenue potential while fostering long-term customer loyalty.
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“Leading enterprises recognize that nothing is more important today than building strong customer relationships that drive top-line revenue. Acqueon empowers B2C enterprises and healthcare providers to manage customer outreach at scale and with compliance across voice and digital channels,” said Ashish Koul, CEO of Acqueon. “Zoom is a technology leader that is disrupting the contact center market, and the Acqueon Campaigns integration into Zoom Contact Center brings the ability to dramatically improve revenue generation and recovery to a growing share of the contact center market.”
“We are excited to be working with Acqueon to deliver outbound communications to Zoom Contact Center customers,” said Graeme Geddes, chief sales officer of Zoom. “As we continue to deliver a world-class customer experience to our customers, the Acqueon integration brings our customers new capabilities to address important revenue-generating outbound use cases.”
SOURCE: PRWeb