Cineverse Corp, a global streaming technology and entertainment company with one of the world’s largest portfolios of streaming channels and content libraries, has partnered with Vionlabs, a leading provider of AI video metadata solutions. This partnership allows Cineverse to leverage Vionlabs advanced AI technology to enable next-generation search capabilities on the company’s flagship Cineverse streaming platform and to serve as a key metadata provider for an upcoming advanced search product.
Vionlabs, renowned for its fusion of cognitive AI techniques and film expertise, offers AI technology that pulls relevant metadata from filmed entertainment to aid in understanding the emotional impact of content. The use of cognitive AI utilizes computer vision and machine learning to generate never-before seen sentiment-data. Vionlabs’ recommendation engine and discovery platform supports the creation of a unique and extremely accurate personal viewer experience. This award-winning technology has consistently demonstrated its ability to enhance search and discovery for more accurate content recommendations, leading to higher click-through rates and increased discovery of deeper catalog titles – for higher return on content investments for companies such as Hulu and Canela Media.
Through this partnership, Vionlabs’ state-of-the-art cognitive AI – called AINAR – has been integrated into Cineverse’s newly-introduced MatchpointAI, an innovative AI-based platform and marketplace, which is part of the Company’s cutting-edge, proprietary streaming technology suite. MatchpointAI provides a simple, one-stop solution for video content producers, streaming platforms, and OEMs seeking to prepare, optimize and future-proof their content. Vionlab’s AINAR technology will be applied to more than 60,000 film and television titles in Cineverse’s library – all content that is currently available on the Company’s owned-and-operated streaming channels (including the flagship Cineverse service) as well as partner channels.
“It’s with great enthusiasm that we team up with Cineverse, a leading streaming innovator, to integrate our groundbreaking cognitive AI technology into their Matchpoint product suite,” said Marcus Bergström, CEO of Vionlabs. “Our AI capacities will enable an enhanced user experience, guiding viewers to content that more deeply aligns with their interests, adding value to Cineverse and their sophisticated audience.”
By integrating AINAR into Matchpoint, users will benefit from more nuanced and subjective recommendations based on analysis of various elements, including tone, color, objects, sounds, and action levels to comprehensively understand the emotional nature of content. This enhanced understanding will result in heightened user engagement throughout Cineverse’s extensive content library.
SOURCE: PRNewswire