Ignite Visibility, a leading digital marketing agency, announced the acquisition of Outliant, a web development and digital marketing agency specializing in multi-location clients. This strategic acquisition enhances Ignite Visibility’s service offering, allowing the agency to better address clients’ complex digital asset needs.
Outliant brings deep technical expertise and a proven track record in managing complex website builds and ongoing optimization across various content management systems. With this acquisition, Ignite Visibility expands its team to over 350 digital marketing professionals. The addition of Outliant further advances Ignite Visibility’s mission to become the preeminent ‘national-to-local’ digital marketing agency for clients whose local discoverability is critical to their success.
We are proud to bring Outliant into our fast-growing business while both companies stay true to their core purpose and values,” said John Lincoln, CEO and co-founder of Ignite Visibility. “From the first day we met the leadership at Outliant, we felt a natural fit and shared goal to deliver best-in-class service for our clients. Their expertise in enterprise website development and applications perfectly complements our digital marketing leadership. Together, our combined offering will bring more value to customers than ever before, driving further success for all clients under the Ignite umbrella.”
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Erwan Lent, Co-founder of Outliant, will now assume the role of Senior Vice President of Technology at Ignite Visibility. “For our clients and team members, there are huge benefits of joining forces with Ignite Visibility,” he said. “With Ignite’s scale and suite of digital marketing capabilities, we can support our clients at every stage of their customer acquisition journey. Ignite’s culture and values perfectly align with the standards that we have held ourselves to at Outliant since our beginning.”
“The acquisition of Outliant is our response to the growing demand from Ignite’s clients for increased strategic and technical support for their web properties,” said Krishnan Coughran, President and co-founder of Ignite Visibility. “Multi-location clients have highly complex website requirements and out-of-the-box solutions do not sufficiently meet their needs. We’re thrilled to welcome an outstanding team of true digital marketing thought leaders to the Ignite partnership.”
SOURCE: PRWeb