RainFocus™, provider of the next-generation event marketing platform, announced that it was positioned as a Leader for event marketing and management platforms by Gartner, Inc. for the third consecutive year. According to Gartner, “Leaders execute well against their current vision and are well positioned for tomorrow.” Notably, RainFocus has the furthest position for Completeness of Vision among all evaluated vendors.
The Gartner Magic Quadrant is a culmination of research in a specific market, giving a wide-angle view of the relative positions of the market’s competitors. Gartner evaluated nine vendors available on the market today that demonstrated a proven ability to deliver event marketing and management technology functionality for attendee management, reporting and analytics, martech integrations, and more.
RainFocus’ recently announced AI framework, RainFocus Nexus, with its suite of AI agents, highlights the company’s innovation and forward-thinking industry leadership. With a strategic cloud-agnostic approach, RainFocus enables organizations to “bring their own infrastructure” and plug RainFocus Nexus agents into their existing enterprise stacks.
Also Read: Zeta Named Leader in Forrester Wave For Email Marketing
RainFocus Perspective
- JR Sherman, CEO: “We believe RainFocus’ recognition as a Leader and position as furthest in vision by Gartner reaffirms our commitment to delivering innovation well ahead of market trends. In today’s era of enterprise agentic transformation, RainFocus captures the highest-quality contextual intent data across the customer journey, supporting the human element that will define the future of B2B relationships.”
- Brian Gates, EVP of Strategy and Growth: “We continue to deliver unmatched value for our customers through our platform. We believe being recognized again as a Leader by Gartner showcases our commitment to building AI innovation, delivering seamless customer journeys through unified data, and transforming event marketing programs.”
SOURCE: PRNewswire