Sprinklr, the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), announced that it has been recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Voice of the Customer (VoC) Platforms.
“We’re honored to be recognized again as a Leader in the Gartner Magic Quadrant for Voice of the Customer Platforms,” said Sprinklr Chief Product Officer, Karthik Suri. “Customers share what matters in countless ways – not just in surveys, but across everyday conversations, reviews, and interactions on a variety of channels. Too often, that feedback becomes fragmented, and the real, human intent gets lost. With our AI‑native VoC capabilities, we can unify structured, unstructured, solicited, and unsolicited signals to understand what customers say to brands and about them – and turn those rich insights into actions that help create extraordinary experiences.”
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Unified, AI‑Powered Voice of the Customer at Global Scale
Sprinklr is deepening its AI‑powered VoC capabilities in 2026 with enhancements designed to deliver richer insights, stronger activation, and more connected customer experience workflows.
- A unified Voice of the Customer solution that brings together every type of customer signal – structured and unstructured – and turns them into actionable insights that can be activated instantly across care, marketing, research, and social teams.
- Broad, integrated coverage of VoC data sources, including solicited and unsolicited feedback and native access to 30+ social and digital channels, helping brands build a more complete understanding of customer sentiment and intent.
- Advanced AI‑powered analysis that identifies root‑cause drivers and surfaces clear, prioritized recommendations so teams can focus on the improvements that will create the greatest impact.
- AI‑driven conversational feedback experiences that adapt dynamically to each respondent, increasing engagement and improving the quality and depth of insights collected.
Enterprises using Sprinklr report gains in customer understanding, operational efficiency, and agility through unified data and AI‑assisted decision‑making – consistent with feedback captured in peer reviews and analyst evaluations across multiple Sprinklr product suites.
SOURCE: Sprinklr